Mannequin Head Ideas

By Author: Marcus Leschen
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A Mannequin head can be used on it's own. It can also be attached to a torso and dressmaker or tailor forms. This will increase the usefulness of the form as it can be used to exhibit accessory items such as hats, scarves etc providing a complete outfit and thereby increasing additionally its effectiveness as a sales aid.

Why should I use a mannequin head ?

Some say that headless mannequins are better than a mannequin with a head, because the head dates the mannequin . This is true to an extent, particularly if the head is generic. A correctly chosen head does do a better job communicating to your chosen market.

For illustration, if you were targeting a mature, sophisticated fashion segment you would not choose a head with a youthful face, as this send the incorrect message to your market and confuses the customer. They don't know whether the displayed items relate to them or to another demographic. Remember, consistency in the promoted message or image is really important. A mixed message that tries to cover too diverse an audience generally comes across as non-sequitur and loses attention.

Branding ...
... and Customizing

You can always get a mannequin head custom-sculpted in a remarkably cost-effective manner. A reference to the desired image (age, facial expression, mood, features etc) is usually all that's required. It can then be placed on the mannequin torso and will give you a custom mannequin that's suitable for your brand. It targets your target market and cements your positioning.

Abstract Heads

Abstract mannequins and heads can be really interesting and capture attention. And to complement the overall look, various gloss finishes can be applied which catch light reflections and makes the mannequin stand out.

Hairstyles !

One other item to consider when choosing a mannequin head is the hairstyle. While wigs can considerably complement the head, their upkeep may not be attractive. In this case the use of hard or sculptured wigs can be considered. That is, a wig that is an integral part of the head and made of the same material. The features aren't the same as with a real wig, but it delivers impression of hair and completes the mannequin head.
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