How To Advertise On Bing (msn) Microsoft Adcenter?

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Now that Bing (MSN) and Yahoo! have made an alliance to give online companies access to a larger market share through the migration of all Yahoo PPC to Microsoft adCenter, companies looking to take advantage of it can simply sign up.

Launching a PPC (Pay per Click) campaign utilizing Microsoft adCenter is easy. You will be able to adjust your bids, manage your account and monitor the overall performance of the campaign all through their web based solution.

However, making a PPC campaign effective and profitable is a whole different story. The moment you start your PPC campaign, you are competing with hundreds of companies for the same spot and keywords. So how does your advertisement stand out?

This is where Optimum7 comes in. We are Sponsored Search Experts and we know exactly how to implement an effective PPC Strategy by following a strict methodology that includes;

- Advanced Keyword Research
- Specific and Relevant Landing Page Creation
- Smart and Efficient Bidding
- Analytics with conversion and ROI tracking
- Multi-variable testing to optimize conversions and ROI

In ...
... essence, Microsoft adCenter was created to compete with Google Adwords, and it does a good job despite the fact that Google is still the leading search engine in the nation. However, now businesses have a viable alternative when it comes to competing for targeted users. In fact, between Adwords and adCenter, you could have access to over 90% of the online market!

Put Optimum7’s expertise to work for you with this new tool. We have developed proven strategies and have helped many clients to launch successful PPC campaigns that resulted in more visibility and more profitability. You will have the confidence of knowing that we are focused on producing results for you in terms of generating conversions in the form of sales and leads. The entire focus of a PPC campaign implemented by us on behalf of your company will be on the rate of return on your investment.

Based on the size of your company and your products/ services, we can analyze your current online presence to identify all areas in your advertising strategies that could be optimized, including, but not limited to a PPC campaign. Let us run concurrent PPC campaigns for you so that your company can take full advantage of Google, Yahoo! and Bing’s huge, combined market share.

We can even guide you on how much of your budget you should reasonably allocate to a PPC for it to be successful: this number isn’t the same for every company. Some keywords are highly competitive and some are simply not. The bottom line is, we can successfully guide you and implement a successful campaign for you.

There was a time when it wasn’t practical to do a PPC campaign on Yahoo! or Bing, because separately, they did not reach enough users to make the endeavor worthwhile to many businesses. Now that their market shares have been combined through Microsoft’s adCenter, it can be an effective tool to drive traffic to your site and increase sales.

Contact us today to see how you can take advantage of the New Microsoft adCenter and increase your traffic