Social Media Opens Up New Avenues For Marketing For Small Businesses - Nyootv

By Author: Asheesh Pandey
Total Articles: 78
Comment this article

In what has emerged as one of the loudest and most loved marketing channel, Social Media has paved the way for emerging businesses to 'emerge' and 'announce' themselves to prospective customers. It's cost effective and engaging! The big shots have fired a blank on this one, except for a few which can be counted on your fingertips - Vodafone, TATA DoCoMo and AXE - the only noteworthy big names amongst the top 10 social media brands in India.

The ranking system developed by Media2win ranks brands based on the number of fans on their Facebook as well as Twitter Pages. The rankings can also be categorized as per the industry they are in and if one were to observe the 'Media' category, there's a surprise in store for you! Youth cult brand MTV dominates the ranking with over 900,000 fans on Facebook! But hey, who's that on number 2? Online Social Media Channel, NyooTV! With over 400,000 fans on Facebook, India's First Online Social TV has created quite a buzz on the social media circuit!

Primarily an online video-streaming website, NyooTV brings a whole new ...
... world of entertainment with its innovative technology, rendering a viewing experience unmatched in quality. As a youthful website and the flagship product of AKG Entertainment Pvt. Ltd., NyooTV has grown substantially in terms of number of clicks as well as advertising revenues. With a video library boasting of over 150,000 titles, viewers can watch almost any video they want for free on NyooTV.

But the question which still hangs in the balance is, "Do people really know what NyooTV is?" The ranking might place them comfortably ahead of their nearest rivals - which has 1,85,000 fans, less than half the total fans NyooTV - Channel V! Looking down the order, one can see many well known names such as NDTV, Economic Times, VH1, Hindustan Times and Star Plus languishing from 175,000 to a mere 57,000 fans on Facebook! So, does a huge fan-base really count? Well, all we can say is that, this new kid on the block is creating ripples across the industry and is firmly, yet subtly, positioning itself as the one stop solution for online entertainment.