ALL >> Marketing >> View Article
A Revolutionary Fundraising Opportunity -- Life Settlements
Amid fundraisers' growing concerns about the current charitable giving climate, dampened by the erratic stock market and shaky economy, a new fundraising opportunity has emerged - Life Settlements.
What is a Life Settlement? A Life Settlement is the sale of an existing life insurance policy for a lump sum of cash that is more than the cash surrender value. A life insurance policy is property, like a car, house, stocks and bonds that can be legally sold in accordance with applicable laws. Through a Life Settlement, a policy owner can realize value today from an asset that is generally thought to only have a benefit when the insured passes away.
How can Life Settlements be used in Fundraising? There are many variations and complex estate and tax planning strategies that can be employed when utilizing Life Settlements in a planned giving program. However, in its simplest terms, a Donor who owns a life insurance policy gives the policy to the philanthropic organization that in turn immediately sells the policy for a lump sum of cash through a Life Settlement.
In order for a policy to be eligible for ...
... a life settlement, it must meet the following criteria:
Insuring an individual over age sixty-five (65) or with a serious illness
With a face value of at least $100,000
Issued over two (2) years ago
Donor Benefits:
Making a donation to his/her favorite philanthropic organization without depleting cash reserves or losing income-producing assets;
Getting a tax deduction for the fair market value (selling price) of the life insurance policy instead of only the cash surrender value;
Being able to see their donation put to use during their lifetime rather than after their death if the organization did not utilize a Life Settlement;
Eliminating the requirement of continued premium payments on the policy;
Removing a taxable asset from their estate if the policy was individually held.
Organization Benefits:
Receive a donation from a Donor who may not have otherwise been in a position to contribute at all;
Collect a lump sum of cash today instead of having to wait for the insured's death to collect the proceeds;
Not having the financial burden of paying premium payments to keep the policy in force;
Providing a valuable option to the Donor that furthers their tax and estate planning objectives and invites the opportunity for future/additional gifts.
Improved annual budget forecasting ability
How Does a Life Settlement Work?
Once the Donor is considering gifting a life insurance policy to the organization, the life insurance policy should be appraised. Typically, a Life Settlement Broker can determine its eligibility for a life settlement and will undertake it to obtain the highest offer for the policy.
The value of a life insurance policy is determined by a number of factors, including, but not limited to, the age and medical condition of the insured, type of insurance policy, rating of the issuing insurance company and amount of premium payments to keep the life insurance policy in force. Most types of insurance policies can qualify, including universal, whole life, and converted term. When a mutually agreed upon price is determined for the life insurance policy, the organization that now owns the policy is paid a lump sum in cash, the ownership and beneficiary rights are transferred to the purchaser. All future premium payments are the responsibility of the purchaser and upon the death of the insured, the death benefit is payable to the purchaser. The cash proceeds from the Life Settlement may be used by the organization in any way - there are no restrictions regarding the use of the funds. The money may be invested or spent on current projects. Because some Life Settlement Brokers offer fundraising support, it makes sense for organizations to partner with them for their expertise.
Life Settlement Regulations
As of June, 2003, eighteen (18) states have enacted statutes addressing the sale of life insurance policies insuring non-terminally or chronically ill individuals and an additional seventeen (17) states have laws that only regulate the sale of life insurance policies insuring terminally or chronically ill individuals. Fifteen (15) states do not regulate the transaction at all.
Donated Life Insurance Policies
In addition, most philanthropic organizations currently own life insurance policies that have been donated in the past. If there is a need for funds sooner rather than later or if the premium payments are becoming burdensome, the organization can utilize Life Settlement transactions to sell those policies for lump sums of cash and put the money to work right away.
Life Settlements are powerful arrows in the quivers of professional fundraisers -
Generating money for their organizations by encouraging current gifting of life insurance policies
Turning already donated life insurance policies into cash
The author, Jolene D. Fullerton, practicing attorney for eighteen (18) years and former Director and Vice President of the Viatical and Life Settlement Association of America, the industry's trade association, is General Counsel for a leading Life Settlement Broker company, First Secured Life, LLC located at 1926 Victoria Avenue, Fort Myers, FL 33901; Telephone: 877-968-7785, Website: www.firstsecuredlife.com/nonprofit.html
jolene.fullerton@firstsecuredlife.com
Add Comment
Marketing Articles
1. Electrician Loyalty Program: How Electrical Brands Build Lasting Influencer RelationshipsAuthor: Loyltworks
2. Linkedin Ads For B2b Companies In India: Campaign Types, Targeting And Costs
Author: Scope Hosts
3. How Seo Helps Small Businesses In Pune
Author: Yogesh Adhikari
4. How Can Professional Seo Services Help Your Business Grow?
Author: NextBestDigital
5. Content Marketing In Digital Marketing: How To Attract And Keep Customers
Author: isha
6. From Campaign Concept To Execution: A Practical Creative Process
Author: Morphiaas USA
7. How Can A Business Advisor Help Improve Business Profitability?
Author: Barry Elvis
8. Essential It Solutions For Small And Medium-sized Businesses | Best Digital Marketing Agency In Shimla
Author: Tech Sprinters
9. Natural Stone Cladding Supplier In India: Discover The Beauty And Durability Of Natural Stones For Your Projects
Author: Jagson India
10. Osumare
Author: vaibhav naik
11. How Can Professional Ios App Development Improve User Experience?
Author: jammruth
12. How Do Video Agencies Film Authentic Customer Testimonials That Do Not Feel Fake?
Author: Barry Elvis
13. How Ai Works In Digital Marketing: Transforming The Future Of Business
Author: advtech market
14. Google Ads Search Partners: Should Small Businesses Enable Or Disable Them?
Author: Scope Hosts
15. What Features Make A Flutter App Successful?
Author: jammruth






