Role Of Permanent Links

By Author: link popularity matters
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Links are not just a superb way of on line advertising and gaining popularity. In fact, according to an estimation, link popularity plays a crucial role as it constitutes over 80 per cent of search engine ranking criteria today. Link building has become indispensable to a successful SEO strategy. What exactly is link building and why has it gained so much importance over the years?

A Permanent Link is a URL pointing to - another web page, blog entry or forum entry. A permanent link remains unchanged for years. But that makes it susceptible to 'link rot'.

It must be ensured that links stick around. If a link disappears without serving the purpose it was created for, it will amount to be an excessive burden on capital. This could also lead to a domino effect on your business as a whole. Permanent links are easily recognized by search engines as they are not likely to fade away. They are an asset to a web site on which it can bank on when it comes to popularity and ranking. If you are working towards improving the ranking of your web site, you simply can not afford to neglect the importance of permanent links. They ...
... constitute around 50 per cent organic strength of a site. As per its algorithm, Google doesn't consider new links and gives more priority to the older existing links. Hence it is an added advantage if you have permanent links to your site.

Link building, anyway, is a time consuming process. Therefore, it becomes even more necessary to derive the maximum profit from the permanent links once made.

Links can bring about a tremendous change in the way a site is looked at and analyzed by a search engine.

# Generally, the more the number of inbound links a site has, the more likely it is to be visited by many visitors and potential customers. But it is also important to ensure the relevancy and quality of links. For example- an interior decoration site will benefit more if it has back links on another home décor site. Having back links from a beauty products site will serve no purpose and is tantamount to be a liability.

# If your site has back links from relevant and thematically similar we sites, it boosts the chances of targeted traffic inflow. If the permanent links are not relevant they never show up.

# Acquiring permanent links depend on the web masters or owners of the site one wants to get linked to. Hence the focus should be on developing a good and long lasting relationship with other web masters.

# Permanent links remain embedded in other sites for a longer period of time. They can be embedded in- local directories, social bookmarks, article sites etc.

Permanent links require patience and persistent efforts. But once you are done with it, it helps you to reap maximum benefits from your efforts. Moreover, it can pave the way for your site's mounting success.
About Author - Link Popularity Matters is an Online Marketing company that specializes in providing exclusive link building services .At Link Popularity Matters, we offer one way links, Directory, social bookmarking, Press release and article submission services.