Stretching Your Marketing Dollars - How Partnering With An Experienced Eco-friendly Promotional Pr

By Author: Vikram Kumar
Total Articles: 9652
Comment this article

The man who stops advertising to save money is like the man who stops the clock to save time. - Henry Ford
For any business in today's desperate economic climate, surviving, let alone prospering, takes a small amount of luck and the ability to recognize opportunities as they present themselves. As the world's economies have crumbled and businesses that were once seemingly impregnable have disappeared from the business map, managers and business owners have been forced to search for ways to cut back on their overheads or face extinction. Marketing and advertising budgets are often the first to be cut or even dropped completely, but in a shrinking market place is this really a wise strategy?
Promotional products have long been shown to be an effective marketing tool and offer a flexible, tangible, long lasting advertising option with results that are easily measured. In studies, promotional products repeatedly outperform television advertisements with test groups. A 2006 study of 18-34 year olds conducted by Louisiana State University and the University of San Antonio, found that an increase in brand interest of ...
... up to 69% when using promotional products, the same study found that positive impression of a brand rose to 84% when a promotional product was used to reinforce the advertising campaign.
Purchasing promotional products directly from overseas vendors is a valid cost saving approach for a business but one which can be fraught with potential problems if the wrong manufacturing partner is chosen. Traditional purchasing methods will usually include multiple layers of suppliers and middlemen, each layer adding further costs and commissions, driving up the price of each unit you purchase.
Businesses using conventional ordering channels can quickly find themselves isolated from the manufacturing process once an order has been placed. More and more middlemen can rapidly join the chain of suppliers, increasing the chance errors being introduced into your project. Unless your company has direct access at all times, you risk potential errors escalating into major headaches if they are not discovered in time.
But what if you could partner with a reliable, experienced and respected industry supplier who could save you between 10 and 25 percent on your current advertising costs? And what if that partner could offer you a product that engages a growing market that currently accounts for 16 percent of the adults in the United States while removing all the conventional headaches associated with the manufacturing process? Would you be interested?
California based Ecozuri, manufactures a wide range of stylish, high quality eco-friendly bags manufactured using either 100% recycled plastics or organically grown materials. Our bags are designed to specifically appeal to ecologically aware consumers who account for an emergent ‘green' market segment that currently amounts to nearly $229 billion in sales annually.
Our flagship product is a chic, lightweight bag available in several fashionably eye-catching colors, and is easily brandable to your own marketing requirements. Each bag is manufactured from 100% recycled RPET plastic that is collected and process within the United States and comes with a unique forget-me-not reminder kit that prompts the consumer to remember to use the bag, whenever they take a trip to the store.
Utilizing a custom-made factory-direct production program, Ecozuri customers have direct access to our manufacturing partners at every stage of their project's development: from initial planning, to design, ordering, production and shipping. We cut out all the middlemen and their associated cost, allowing you to reduce your costs and concentrate on running your business.

Why you should choose Ecozuri as your promotional products partner - Go green and make a difference:

 Ecozuri works directly with our suppliers and we will be happy to provide you with proof of our direct contact

 We are based in Pasadena, California for easy communication and project tracking

 Ecozuri and our supplier partners have years of experience - while others may say they have the experience, can they back up their claims?

 Ecozuri will always remember that this is your project and will partner with you through the entire process

 Ecozuri has one of the highest referral rates in the industry - contact us for customer testimonials

 Our factory direct program keeps the ordering process in your hands at every point of the design, manufacturing and distribution process - giving you total control

For more information on Ecozuri and our products, please contact us on 1-877-326-9874 or visit us at www.Ecozuri.com

Author Bio

Looking for promotional goods that are eco friendly yet affordable? You don't have to look far. With a wide range of exciting yet affordable custom made corporate gift and promotional products made from recycled materials , Ecozuri offers you a novel way to reaching out to your customers without breaking the bank!