Why Google Review Cards Are Considered A Revolutionary Marketing Move

By Author: Angus Carruthers
Total Articles: 166
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To ensure the “review button” is totally on favour of your business, its vital to act smart. Considering how integral it is for businesses to stay on top ranks, Google Review cards have arrived as a primary tool to drive and engage traffic at the same time. Wondering how your competitors are managing to stay on top? Remember for every rise or downfall of a business unit, the role of Google Review cards plays a vital role. The tool is mightier than one can imagine; with the potential to transform customer-business interactions into prospective leads through a “5-star review”.
 
What is A Google Review Card All about?
For those of you who have not yet heard of this latest marketing invention, here are some lines for you to unfold everything. The Google Review card comprises QR codes along with NFC technology that make it simpler for customers to post reviews on the service or product. This digital review is certainly to add to the digital accolades of customers.
 
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... Not that these cards are completely digital. They are tangible, featuring a direct link to customers who want to post their feedback on their recent experience with a business and its product or services.
 
Most importantly, these cards deploy the power of QR technology and NFC for simplifying its reach to a wider customer base.
 
The digital platform with a tangible touch is also referred to as Google Review Tap cards, streamlining submission of reviews, while allowing users to effortlessly share feedbacks or ratings.
 
Google Review Cards and How They Work
The main aim of using Google review cards is to maximise efficacy in posting Google reviews. In this context a strategic placement of QR codes in highly visible areas like billing counters, tables and billing package assures more noticeability. Also, these cards can be placed on POS processes, so that customers can post their feedbacks while they have had a recent experience with the product or service.
 
Another very important aspect is to include call-to-action lines in every purchase, drawing attention of consumers towards making a choice in upcoming months. Businesses should essentially include these call-to-action lines on a sunnier note and with a positive request. Consumers must not forcibly be guided to make the decision of clicking a link and posting respective reviews.
 
Also, another great way to up attention of consumers, is to offer incentives. It is an effective approach to lure the base into leaving comments or reviews about the product/service. These may include instant gratification through freebies and discounts on future buys.
 
 
About the Author: If you would like to know more about the Google Review Card then please take a moment to read the contributions made by Angus Carruthers.