Article Writing Mistakes To Avoid

By Author: shail gare
Total Articles: 24
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Webmasters today know the power of article marketing and submitting articles to generate traffic for Website. Article marketing if done properly can largely boost your online presence, besides improving your online authority in your niche. Article marketing does not mean that you submit your article to hundreds of website and you are done. Article writing should be done equally well in order to get valuable traffic. Often many people undermine the importance of quality content and simple optimization of their article. Some of common mistakes people do to ruin the popularity of their article is as follows:

Mistake #1 Too much information in the article

When writing an article many people try to include as much information as possible. No matter the subject, at the end of the day your article is just another sales tool. It is not necessary that you give all the information that you have on the subject and make yourself an ‘expert' in the eyes of the readers. This is one of the worst article writing mistakes specially if you are submitting to a free article directory ...
... You should give away only as much information as needed to entice the reader. The information should be weaved in a manner to arouse curiousness in the reader so that he feels induced to visit your website and read the article.

Mistake #2 Absence of Hyperlinks in the Article

Although some article directories do not allow hyperlinks in the content, but where they do, make use of the hyperlinks. People often fail to use hyperlinks. Target your most important keywords to be converted into hyperlinks. That way you will get a good number of direct traffic to your website through clicks and hence improve your website's ranking in major search engines.

Mistake #3 Use of Too much Bragging and Sales Hype

Although article writing is meant to drive valuable traffic to the website, people just go on bragging and selling their information and therefore lose interests of the readers. The readers should not perceive that your ultimate motive is to route him to the website. You need to do this interestingly. There's no need of blatant self-promotion. Instead, make use of the Author Resource Box below the article. Use you name or pen name. Gradually people will begin to associate your name to your niche and they would visit your website to buy your product or service.

Mistake #4 Unattractive Headline and Summary

The headline is the most important part of the article. 95% of the readers will use the headline to decide if they want to go ahead and read the article. Equally important is the article summary. The introduction should be short, informative and interesting enough to make the reader read the full article. If both the headline and the introduction are created skillfully there are fair chances that the reader will prefer reading the whole article and share the same among his online circle. What else is required?

Mistake #5 Plagiarizing the Content.

It is one of the most fatal mistakes people can do in article writing. Using the Internet to research on the topic is agreed but copying the content word-for-word is a total no-no. Even paraphrasing is considered plagiarism. Refer to the Internet for ideas but let the words in your article flow naturally from your mind.