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Invest In Citara: Affordable Yet Premium Cinema Experience Now In Your City

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By Author: citara
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Cinema hall franchise in India: a growing opportunity
The growing demand for high-quality entertainment options in tier 2,3 and 4 cities is unbelievable yet the demands are unmet and has a vast growing market. Therefore investors have the opportunity to invest in this untapped market with the help of Citara’s unique concept and cinema franchise business plan in India.

The lack of high-quality and unique yet affordable entertainment options has led to the model where Citara offers a premium experience at affordable costs meeting all expectations of viewers effectively.
Why Citara’s concept is unique: Best multiplex cinema franchise in India
Citara isn’t just a boring cinema investment, it is an innovative and unique experience that combines the best of cinema with interactive entertainment options. Let’s explore some of its concepts to which we say, “Citara ki Duniya”.

Reels Corner: For all our young influencers out there! A perfect studio setup with expert editing to uncover the Citara within you. Create magical reels, videos etc and get a chance to share them with various directors ...
... and producers. Get the opportunity to be in the spotlight.
Kidstopia: A kids zone for our little superheroes. From Chota Bheem to Superman, Spiderman and whatnot! We have created a fun place for kids to learn and have fun simultaneously.

Fitness Corner: To all fitness freaks, our expert trainers will guide you to relax and transform with personalised coaching and cutting-edge technologies.
Glam salon: A film-inspired salon for you to change and have experiments with your looks! Open for all, ladies and gents, bring out your ultimate inner transformation.

Showbiz Haat: Get to shop from some top celebrity brands like Palmonas by Shradha Kapoor and Prowl by Tiger Shroff. Also, get a chance to collect your favourite celebrity’s memorabilia!

Along with its unique concept and two already operating franchises, Citara is the first and the only company to have AI-based zone management, hyper-loop promotion, and copyright protection infrastructure.

How to invest in cinema hall franchises in India with Citara?

Our combined plans

Citara platinum

The ultimate flagship model that offers double-screen (luxury and semi-luxury) theatres, reels point, a cozy reels cafe, karaoke corner, kids zone, salon, showbiz haat to shop from celebrity brands and a cutting-edge EV point.

Citara moviemax

A compact option that includes a single screen, reels point, karaoke corner reels cafe and an IPL show screen. A more accessible package that includes all the essentials.

Process to apply for a franchise

Submit an online franchise inquiry form, engage in discussion with Citara’s franchise development team and complete the application. Wait for the review and approval by Citara’s management and then sign the franchise agreement. After which begins the training and setup of your Citara outlet.

After a site visit, Citara gives BOQ, a floor plan and a CAD design. With its super-fast execution, the project turnaround time is approximately 90-150 days.

Investment requirements

To open a multiplex theatre in India: Citara requires a space of 10,000 sq ft. with an investment of Rs 2.05 crore to develop a multiplex cinema franchise with technologies like 4K and 3D projection, 7.1 turbo sound system, secure IP etc.

Mini theatre business plan: A single-screen mini cinema hall setup cost is a more affordable option with an investment starting from 56 lakhs which also includes a small cafeteria along with the mini theatre.
Working on FOCO based model

Citara works on a franchise owned company operated (FOCO) model. The company here takes a 30% share of the operating profit as a service fee and makes it a hassle-free investment for the franchise owner. The FOCO model is a better concept as the franchisor is involved more and its profit is a share of the overall unit’s profit.

Citara’s innovative approach towards the entertainment industry has given investors a growing opportunity and is all set to reshape the cinema experience in tier 2,3 and 4 cities. Explore the possibilities of bringi
ng Citara to your city and help transform the entertainment experience in your city!

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