Here's How To Perform A Technical Seo Audit For Better Website Rankings

By Author: Ben Gross
Total Articles: 460
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During a technical SEO audit, you may encounter common issues that can hinder your site's performance. These include broken links, slow page speeds, poor site structure, and missing meta tags. Broken links, like 404 errors, frustrate both users and search engines, while redirect chains can slow down your site. Similarly, slow page speeds, often caused by large images, can lead to higher bounce rates.

A cluttered or confusing site structure can make it difficult for users to navigate, and deep hierarchies can bury important content. Missing meta tags, like title or description tags, hurt your SEO rankings, as they are critical for creating a positive first impression. Additionally, unoptimized images, whether due to large file sizes or incorrect formats, can slow down your site's load time.

To address these issues, prioritize them based on their impact. Start with crawlability issues, then tackle broken links and page speed. Collaboration with developers is essential for more complex fixes, and using tools like Google Search Console can speed up the process. Keep track of progress to ensure all issues are resolved.

Regular ...
... audits—ideally every six months—are key to maintaining a well-optimized website. By fixing issues promptly and prioritizing critical areas, you'll ensure your site stays in peak condition, improving both search engine rankings and user experience.

Need a more in-depth look at common technical SEO pitfalls? Read More : https://www.techdogs.com/td-articles/trending-stories/heres-how-to-perform-a-technical-seo-audit-for-better-website-rankings