The Relevance Of Business Card In The Age Of Professional Linkedin Profiles!

By Author: Cameron Torreggiani
Total Articles: 226
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Most of the working professionals are on LinkedIn where they have created their professional account to connect with others from the industry as well other professionals. In this age and time of LinkedIn, where many get job offers on the portal itself why do you think one should continue using the business card? Your LinkedIn account is nothing less than a great way to connect with everyone. Well, the answer to this question is not that simple. You cannot give a straight “yes” or “no” as the reply. It has multi-layers and today we are going to discuss all these and much more.
 
Most of the job hunters, recruiters and even senior management of big companies rely on LinkedIn to find more about a prospective candidate. In fact, you can share the link of your LinkedIn profile to fellow colleagues to have a look over your professional journey and the work done. You must be thinking then why do we need the business card. Let’s do away with it. Although the choice is entirely yours, there are many factors at play that you simply cannot overlook.
 

Why is Your ...
... Business Card Still Valid in this Age and Time of LinkedIn?

Your business is a sign of the respect that you have earned over the years. It is a symbol of who you are professionally and the current designation that you hold. Just like Kindle failed to do away with books, in a similar fashion LinkedIn can never overtake the role and position of a good business card. Although using a Kindle is a sign of being tech savvy and modern but every book lover knows the joy of flipping through a new book, smelling the print of an old book. You too know how great it feels to share your business card every time you meet a prospective customer and client. However, to match your steps with the current generation, there is no harm in getting a bit tech savvy. No, we are not asking you to do away with your business card, we are just asking you to upgrade to the digital business cards.
 
Unlike the paper counterpart, you can share your digital business cards no matter wherever you are located. You don’t need to be in the same room to exchange your business card. Just share the QR code of your digital business card via email or WhatsApp and ask the concerned person to scan the code. The moment they do so, they will get your contact details right on their smart phone. Ask them to save it there. No need to print the card.
 
The digital business cards come handy when you are a part of a virtual meeting. You need to introduce yourself. Although you have prepared a short speech to introduce yourself but you would really love to share your paper business card to all the members taking part in the meeting. But since, it is a virtual meeting there is no place for the business card. Here, comes the digital business card. Just share the QR code via email/WhatsApp then and there and you are good to go.
 

Customization is the Key When it Comes to Digital Business Card:

When you use a digital business card, you are already conveying the message that you like to move with the times and that you are tech savvy too. So, why not make the impact more lasting by customizing your digital card? Most of the service providers of digital business cards offer tailor-made services. Instead of selecting one of the available designs, it is best to tell the experts what you are looking for. Select a design, style, layout, font style and size that matches your professional background. And the best way to achieve the desired result is through customised solutions.
 
Summing it Up:
When you can make the most of LinkedIn and digital business cards then why do you want to choose between the two? There is no need to select one over the other. You can create a professional account in LinkedIn and at the same time get your very own digital business card. Share your LinkedIn profile link when you think it’s necessary and for all the other occasions, you can always share the QR code of your digital card.
 
Most of us think that we have to give up one in favour of the other but it is not always this. Both LinkedIn and digital business card can coexist. In case, you wish to choose one over the other, you can always do that.
 
Be very careful when you select the design because your business card says a lot about you. When you start working for the first time, you can always experiment with your business card, but as and when you step up the ladder of growth and success, you need to ensure that your business card conveys the right message. It should be a mix of formal and informal. It should be attractive and impactful. It should leave a lasting impression and also be the starting point of any conversation.
 
About the Author: If you would like to know more about the Digital Business Cards then please take a moment to read the contributions made by Cameron Torreggiani.