Creatoriq, Snap Inc. Partner For Global Creator Discovery

By Author: Ben Gross
Total Articles: 460
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CreatorIQ, the leading platform for creator marketing, has announced a partnership with Snap Inc. This collaboration will allow marketers to easily discover Snap creators, manage partnerships, and measure results directly through the CreatorIQ platform. The exciting news will be showcased at the CreatorIQ Connect Europe event, where Snap Inc. and Snap Stars will also be present.

As the preferred choice for over 1,200 global advertisers, including renowned brands like Logitech, Ulta Beauty, and Unilever, CreatorIQ will bring immediate scale and unique demand to the Snapchat platform. This partnership empowers CreatorIQ customers to streamline and optimize their creator discovery, activation, and measurement processes. They will have the ability to generate incremental reach and engagement through cross-platform social strategies.

Tim Sovay, Chief Partnerships Officer at CreatorIQ, shared, "Our proprietary data and insights have revealed that more than 80% of creator marketing campaigns are adopting a multi-platform strategy. By integrating with Snap's new API, our customers can effectively diversify their outreach ...
... channels. With an impressive 140% year-over-year increase in CreatorIQ campaigns utilizing Snap, this integration provides enhanced measurement, insights, and empowers them to tap into an engaged Snap audience."

With Snapchat being used by 90% of 13-24 year olds and over 75% of 13-34 year olds in more than 25 countries, this partnership presents an unprecedented opportunity for marketers to reach highly engaged demographics across various regions and drive full-funnel outcomes.

More Information : https://www.techdogs.com/tech-news/pr-newswire/creatoriq-announces-snap-inc-partnership-to-scale-global-creator-discovery-capabilities