Top Five Careers In Fmcg In India

By Author: poddarbschool
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MBA graduates who are interested in marketing, branding, and consumer behavior can find exciting career opportunities in the Fast Moving Consumer Goods (FMCG) sector. They can work on developing marketing strategies, managing social media campaigns, conducting market research, and analyzing consumer data to drive business growth.
Poddar Business School, one of the top Business Schools strives to exceed the expectations of its students by providing the best management education, industry interface and global exposure.
Top careers in FMCG in India
1. Retail Buyers
They have mostly involved in-stock selection. For this role, it's imperative to know your store's customer, their tastes, and the most sold product in their store. Good knowledge of current trends and fashion is needed for this role to stay ahead in the competition.

2. Marketing Managers
Their responsibility is to research, plan and implement all aspects of marketing goals so that their company can stay relevant and improve with the changing times. Their other most important goal is increasing the sales and market share. Even ...
... they are required to be abreast with consumer trends and demographics besides thinking out-of-the-box publicity campaigns and marketing strategies.

3. Supply and Distribution Chain Managers
They are behind planning and organizing all aspects of supplying the right products to the right store at the right time. They also manage the ordering and receipt of products from the supplier, the storage of goods, and the delivery of goods to the retail outlet.
4. Finance Managers
They need to have a cost accounting qualification alongside their work. Many graduates in this function take an MBA to accelerate their career progression and differentiate themselves (or to move into a different function). In the early days, work involves producing management accounts in time for reporting cycles. With seniority the role transitions into cost-saving and change management projects to improve the overall profitability of the organization.
5. Retail Managers
Their duty is to plan and coordinate the retail outlets. They overlook the overall responsibility for ensuring the quality of customer service, the appropriateness of choices of inventory, and managing the finances. Their duty changes according to the size of the retail store. Sometimes, they take direct control of all aspects of supply chain management, retail supply management, and stock selection.
Pursuing an MBA/PGDM at Poddar Business School can be an excellent way to prepare for your journey in the FMCG sector.
Skills to work in Fast-Moving Consumer Goods (FMCG) Sales?
Excellent sales and negotiation skills
Good communication and ‘people skills’
Confidence, motivation and determination
The ability to work well on your own and also as part of a team
Good organizational and time management skills
The ability to deal with rejection
The ability to develop in-depth knowledge about your products and markets
Good business sense and a professional manner

There are many soft skills and personality development sessions like Poddar International College, which can build a strong base for your career in FMCG.

Do you know that the research firm forecasted that the FMCG market would grow 7%-9% for the full year 2023.