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Affiliate Commissions: The $15 Minimum Sale

How can you boost your affiliate commissions?
Scenario: You participate in one or many affiliate programs. You
get plenty of hits. Your sales ratio is about 2% (which is good)
and yet you're only making $42.80 per month. It's okay, but
nothing to shout about.
Consider this: If you put just as much time and effort into
marketing each affiliate program, then receiving affiliate
commissions of $15 per order is much better than receiving
affiliate commissions of $1 per order. It costs you just as much
in your own time yet you make 15 times as much.
Why join affiliate programs that sell products or services with
such low affiliate commissions? For a reasonable return you will
need extremely high volume. How about earning $65 per sale? Or
perhaps even $100 per sale?
I hear you say that it is difficult to get many sales of this
size - but even if you only got 5 sales per month from a $100
affiliate commission that would be $6,000 per year from just one
program. Compare that to our $1 per affiliate commission
program. You ...
... would have to sell 500 items per month and 6,000
per year. On a sales ratio of 2% this would mean you would have
to get 300,000 visitors per annum or 25,000 visitors per month.
That is very hard!
With our $100 product we need only 3,000 visitors per annum or
250 visitors per month.
Maybe we might not get 60 sales out of 3,000 visitors. Lets say
we still get 60 sales but out of 30,000 visitors. We still have
1/10th of the number of visitors for the same amount of
affiliate commissions per annum of $6,000. And we all know how
difficult it can be to get traffic.
Sell products or services with higher value affiliate
commissions and you need less traffic. Now I like it when
someone tells me I need LESS traffic!
About the Author
David McKenzie of http://www.brisney.com For great
ideas on promoting your web site or marketing your affiliate
programs subscribe to our Free twice monthly newsletter by
sending a blank email to mailto:brisney@brisney.com
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