Viralmoment, Ai Social Video Insights Tool Coveted By Top Brands And Agencies Including Ogilvy And Warner Bros, Raises $2.5m

By Author: James Colin
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Leading source of AI-driven social video insights and analytics, ViralMoment, has announced a $2.5 million seed round headed by Supernode Global, with participation from funds including Techstars, Carnegie Mellon University, Crush Ventures, and Duo Partners. With major brands like Warner Bros., The Coca-Cola Company, WPP, and Omnicom agencies already on board, marketing teams can only fully own and analyze short-form user-generated videos—the most popular type of social media content today—by utilizing ViralMoment's cutting-edge AI. The artificial intelligence (AI) of ViralMoment perceives social video as a whole, monitoring in real-time every brand mention, emotion, and product in a video to provide a comprehensive picture of what's hot as well as online reputation and image. ViralMoment, which has studied over a billion videos, will utilize the proceeds from this most recent seed round to expand the capabilities of its AI for understanding films and to keep providing the biggest brands and agencies in the world with the most comprehensive intelligence possible.

The preferred approach to marketing has shifted to ...
... short-form video on platforms like TikTok and YouTube Shorts, especially for younger audiences who have billions of dollars in potential purchasing power. Brands can either fight to attract customers and stay relevant on social media, or they might implode under pressure that permanently harms their brand. The powerful AI at the core of the ViralMoment platform analyzes millions of videos every day and keeps track of social trends in real time, enabling marketers to stay ahead of the curve in every aspect.

"Today's brands must transform into entertainment businesses; the top ones put their clients in front of the camera. However, in the fast-paced world of short-form video, this can easily slip from marketers as they find it difficult to stay up and cut through the noise," stated Chelsie Hall, CEO of ViralMoment. "A 30-second video that goes viral has the power to either build or destroy a brand for online entrepreneurs. With ViralMoment, marketers can take charge of their story rather than the other way around."

ViralMoment's artificial intelligence is capable of keeping up with even the most intense traffic patterns. The company was founded by two women who had previously worked on building digital solutions for NASA and the Department of Defense. These days, there is so much creative content available that it is not possible to create a whole picture by only extracting information from descriptions and hashtags. As an example, consider the 4,300 films that Barbie posted every day at its height in April 2023, which garnered 425 million views. Only ViralMoment was able to get a complete picture for marketers to stay ahead of the trend, including the most frequently featured items and the top influencers who were involved.

The amount of traffic we encounter on a daily basis can be overwhelming, and social video has essentially taken over our society. As a result, it seems hard for marketers to stay up. However, this does not lessen the impact on a brand simply because it is invisible to them. The social world is transparent thanks to our technology," ViralMoment's CTO, Sheyda Demooei, stated. "In this new world, information is king - and ViralMoment is the only solution that can provide a 360-degree, frame-by-frame view of the social landscape."

Please visit https://viralmoment.com/ to find out more about how ViralMoment can help you position your brand above the competition.

Read More: https://www.techdogs.com/tech-news/pr-newswire/viralmoment-ai-social-video-insights-tool-coveted-by-top-brands-and-agencies-including-ogilvy-and-warner-bros-raises-25m