What Is Seo?

By Author: Smart SEO Cornwall
Total Articles: 2
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What is SEO?
SEO stands for Search Engine Optimisation. SEO can be broken down into 3 main sections, in essence these are:

1. Technical SEO
This involves some behind-the-scenes work to structure your website to make it search-engine friendly, by ensuring the website has good speed with all pages loading fast, fixing technical issues like broken links, creating sitemaps and optimising website code. All of this fun stuff makes it super easy for Google to read through your pages and rank them for searches that match what you are offering.

2. On-page SEO
It's very important to have optimised content with relevant keywords, you want your customers to understand exactly what you do and what your website is about quickly, Google is very smart so as long as your pages are well optimised and you've nailed all of the technical stuff too, it will understand what your website is all about and will find it much easier to rank which is the main goal with On-page SEO to get ranked highly.

3. ​Off-page SEO
Off-page SEO work is exactly that, it refers to steps taken outside of the actual website ...
... in order to improve overall rankings. For example getting a link back from other trusted websites in your industry will strengthen yours, it acts as a bit like a friends recommending a good film to watch your more likely to go and watch it, with websites Google is more likely to rank your website if lots of other websites are recommending it.

To find out how SEO can boost your business in other ways visit our website www.smartseocornwall.co.uk