Why 90% Digital Brands Fail In Indian Markets ?

By Author: TDF
Total Articles: 52
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Digital marketing is all the rage these days, with most businesses trying to increase their online presence in order to attract more customers.

However, not all brands are successful when it comes to digital marketing in India. In this article, we will explore why 90% of digital brands fail in India and how you can improve your chances of success.

Digital marketing is now a norm in many Western countries, and for good reason. It’s a highly effective way to reach consumers and drive traffic to your website or business. However, it’s not as common in India where traditional methods of marketing such as print advertising and radio still hold sway.

One reason digital marketing is less popular in India is that many people there are still very traditional when it comes to their beliefs about how products and services should be delivered. They like the idea of interacting with a brand directly, through print ads or radio commercials, rather than using a digital platform to do so.

Additionally, many Indians are not yet comfortable with using technology to make purchases. They may be more likely to visit ...
... a physical store to buy a product, even if they can purchase the same product online. This is likely because most Indians don’t have much experience with using digital platforms for shopping.

To know more: https://thedigitalfellow.com/why-90-digital-brands-fail-in-indian-markets/