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Ecommerce Giant Ebay Introduces New Ai-based Feature For Sellers!
eBay's Latest AI Endeavor: A Double-Edged Sword for Sellers
eBay, one of the world's largest e-commerce platforms, has recently unveiled a groundbreaking AI tool designed to simplify the process of creating product listings. This innovative feature, initially available exclusively on the iOS version of the eBay app, is poised for an imminent expansion to Android users. Leveraging the power of artificial intelligence, this tool can generate a product's title, description, category, subcategory, list price, and shipping cost—all from a single image of the item. While this development promises to revolutionize the selling experience on eBay, it has also stirred up a wave of mixed emotions among the platform's merchants.
eBay's journey into AI integration began some time ago, with initiatives such as AI-generated product catalog descriptions and a tool for background removal in product images. The "photo-to-listing" technology, which underpins this latest feature, was developed in-house by eBay's dedicated team. The generated listing data is used to train the AI model further, making it more accurate and efficient ...
... over time.
A representative from eBay clarified that they have the requisite licenses to utilize listing data in compliance with the platform's policies. The primary objective behind incorporating AI into eBay's platform is to minimize friction and enhance the overall user experience, especially for sellers. By automating the listing process, eBay aims to make it effortless, efficient, and enjoyable for sellers to list their items.
In a blog post, eBay's U.S. head of business, Adam Ireland, unveiled plans to introduce a plugin that will empower sellers to automatically generate item descriptions using web content and an OpenAI language model. This strategic move is aimed at further streamlining the listing process, enabling sellers to post their listings as soon as they are ready to sell.
However, not all eBay merchants are thrilled with this AI-driven listing tool. Some users have voiced concerns about the quality and accuracy of the automatically generated text based on limited tests. One user, vssoutlet, pointed out that eBay's AI-generated descriptions can be misleading and, in some cases, incorrect. They provided an example involving a Pentax SLR camera listing where the AI-generated description falsely stated that the camera came with a lens kit.
Another eBay seller, who goes by the name IJustWondering on the subreddit /r/Flipping (dedicated to the practice of reselling high-profile merchandise), criticized the AI-generated descriptions for being overly redundant and filled with unnecessary "fluff." According to their experience, the AI-generated text often rehashed item specifics and the title without adding valuable information. Hardcorelogic shared this sentiment, highlighting that the AI-written descriptions contained mistakes and were excessively lengthy. They believed that the time spent correcting and shortening these descriptions could have been better used for writing them from scratch.
eBay seems to recognize these concerns and includes a disclaimer with the new listing-generating tool, cautioning users that the generated text may not be entirely accurate. According to eBay sellers, the AI-generated descriptions lack the specificity and conciseness that many customers expect. They often turn out verbose and repetitive, failing to adequately detail the features and shortcomings of the products being sold.
While eBay's AI integration has faced criticism from some sellers, it's essential to acknowledge that they are not the sole player in the online marketplace arena exploring AI's potential. Shopify, another prominent e-commerce platform, has introduced features for AI-generated product descriptions, streamlining the listing process for its sellers.
Amazon, a formidable competitor to eBay, has also been actively experimenting with AI tools. They are testing AI-generated review summaries and tools that automatically create titles, descriptions, and bullet points for specific products. Unlike eBay, Amazon's approach involves more stringent regulation of the information included in generated product listings, relying less on images and more on text-based AI.
In conclusion, eBay's introduction of an AI tool to automatically create product listings from a single image marks a significant advancement in simplifying the listing process for sellers. Nevertheless, it has garnered a mixed reception among eBay merchants, who have expressed concerns about the accuracy, verbosity, and lack of specificity in AI-generated descriptions. Despite this, eBay remains committed to enhancing its AI capabilities to provide a more efficient and enjoyable selling experience for its users.
The integration of AI into online marketplaces is an industry-wide trend, with competitors like Shopify and Amazon also embracing AI to improve their platforms. As these platforms continue to evolve, it's evident that AI will play an increasingly prominent role in shaping the future of e-commerce, with the aim of making the selling experience more accessible and efficient for sellers and buyers alike.
Read More: https://www.techdogs.com/tech-news/td-newsdesk/ecommerce-giant-ebay-introduces-new-ai-based-feature-for-sellers
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