5 Fundamentals Facts About Facebook Ads You Didn't Learn

By Author: Sinha Digitech
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5 Fundamentals facts About Facebook Ads You Didn't Learn
The Ins and Outs of Facebook Ads is a vast topic as this social networking platform is used by a large number of users globally. As a marketer, you need to learn the basics of Facebook Ads in order to promote your business. This blog will present 5 facts about Facebook Ads that we didn't learn. We should know these 5 facts to increase our value as an advertiser and improve our results.
Thousands of articles have been written on Facebook Ads, but the blog will explain some essentials to be kept in mind while designing Facebook Ads.
5 facts about Facebook Ads that we didn't
1. The Facebook algorithm is changing
Facebook is testing a new algorithm for its News Feed. According to Facebook, the company is testing a new algorithm to determine what content is most relevant to users. The new formula will rank content based on engagement and interaction. “We’ve found that if people engage with posts after they’ve been shown the most relevant content, their engagement is higher,” Facebook explained in a blog post.
2. Facebook and Ad ...
... block
Facebook is a powerful source for reaching millions of people. It’s also a great source to make money. But, the company is suffering from a problem that has been plaguing it for quite some time now, and that’s adblockers. I’m sure you’ve heard the term Adblockers before. It’s when someone blocks all advertisements on their browser. It’s not uncommon to see someone avoid ads on a website. But, with Facebook it’s a little different. Facebook is a platform that receives billions of ad impressions each day. It’s not uncommon for a Facebook user to see ads every time they check their newsfeed. This can be a problem for businesses and marketers, but it’s also a problem for Facebook.
3. New Facebook Ad Tabs
Facebook ads are getting a new makeover. Facebook is rolling out a whole new look. The upgrade includes a new feedback button that enables users to rate the ad on a scale of 1-5. The new feature is now available to everyone in the US and it is called the Power Editor. Facebook also announced that it is adding a new feature that enables users to see how much money is being spent on each ad. The US-based social media platform will also add a feature that will enable users to see how many people have clicked on an ad and how many people have been converted.
4. Mobile device limitations
The amount of time people spend on smartphones is increasing, but the screen size is still small. Keep your design brief and concise. This way you can keep the user experience on a mobile device at a high level. As users become more accustomed to the mobile device, they will be more accepting of ads and promotions on their mobile phone. Users might even appreciate the relevance of the content.
5. Facebook Content best practices
There are so many articles and opinions on Facebook ads. Some of them are good and some of them are bad. Unfortunately, there are a lot of myths out there, too. But not all of these myths are true. Here are 5 fundamentals facts about Facebook ads we didn't learn. We should know these 5 facts about Facebook Ads.
Conclusion: Facebook ads are here to stay, so it's best that you start educating yourself on how to advertise effectively on this social network.