Factors To Consider Before Choosing A Hybrid Event Platform

By Author: webstreamworld
Total Articles: 21
Comment this article

As hybrid events must engage both in-person and online audiences, they are unquestionably more complicated than solely virtual events.
Selecting the ideal event technology has grown considerably more difficult as a result of the pandemic's drastic and, in many cases, lasting changes to the event industry.
The best hybrid event platformscombine seamless functionality with a reputation for reliability and customer support. When attempting new ideas, having the appropriate hybrid event platform is essential to the success of the event.
However, there are dozens of options and hundreds of functionalities to pick from, but they are not all created equal. Event professionals must be aware of the key features and functions to watch out for given the abundance of options and the market's ongoing evolution.
This post will highlight some of the most important factors that are crucial to consider while picking the finest hybrid event platform in India.
Here we go!
Factor 1: Customizability
Events happen in a wide range ...
... of forms and sizes, from small regional conferences to huge international trade exhibitions. As an event planner, you'll want to dazzle your client by making the event as customized as possible.
The platform should thus include capabilities that make it possible to integrate and promote the client's brand and raise awareness of their good or service. Checking whether the hybrid event platform provides programmable themes, customized banners, customized placeholders, and customized labels at key locations in their app, website, and software would be a smart idea. It is crucial that you modify the platform to meet your specific requirements.

Factor 2: Adequate Integration Capabilities
Businesses today have several technical issues, including the fact that they frequently use a variety of platforms and apps that don't always play well with one another. Make sure to look for platforms that interface with your other solutions, like marketing automation, customer relationship management, and payment systems, as interoperability is crucial for maximizing the value of your hybrid event technology.
Factor 3: Usage Of Modern & Seamless Technology
Do you really believe that the platform is capable of hosting and organizing a hybrid event? Does it have enough resources for both the online and offline components of the event? A smooth hybrid event might be disrupted by technological problems like audio-visual issues, broadcasting issues, and network issues.
Choose a versatile system and portal for your actual guests as well as your virtual visitors. Choose a hybrid event platform in India that uses high-end technology for providing you with top-notch solutions.
Factor 4: Easy Usability
Even though it might seem obvious, this is one of the factors that buyers of business software tend to overlook. There is no substitute for a live demo when it comes to giving prospective customers an idea of how the program looks and feels. The learning curve for event management software should be as short as possible. After all, a large portion of its users won't be techies in themselves.
Factor 5: Usage Of Important Engagement Tools
According to a recent survey by Markletic, 46% of presenters at a hybrid event found it challenging to engage both their online and in-person audiences at once. These data highlight how crucial it is to provide the audience with top-notch engagement tools.
It can be beneficial to have features that can aid participants in getting over their one-way communication fatigue. The use of interactive and communicative tools is essential for bridging the audience gap. One should always look for live voting functionality, chat rooms, and question-and-answer feature while choosing the best hybrid event platform in India.

Factor 6: Privacy & Security
The protection of the personal data that participants and other stakeholders give to event organizers is their duty. Furthermore, regulations like the GDPR and CCPA that require stringent compliance apply to this information. Data encryption and strong authentication are therefore crucial, and security and privacy must be built into the platform from the beginning, and it should be considered the most important factor when picking a hybrid event platform in India.
The Bottom Lines
Finding a platform that specializes in hybrid formats and enables you to operate both components of the hybrid event with zero faults and maximum flexibility is the largest challenge when choosing a hybrid event platform. You will be forced to fumble about looking for each of the aforementioned factors if your event platform lacks these characteristics.
Select a complete event platform that streamlines your experience from beginning to end! It is only after selecting the most effective platform, your most major responsibility will be completed.