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Why Is Goal-setting So Important For An Organization?

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By Author: Pooja Singh
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How often do you set goals? How often do you look up to these goals? Do you fulfil these goals within the time bound or not? How often do you look up at it?

Well, setting up goals can look like New Year's Resolution. The idea of setting up goals may look promising at first. However, after some time like a few weeks or so, these goals are forgotten.

You're not the first person to face difficulties while setting up goals for your organization. Setting up goals shouldn't be boring or a burden to you. You should know the what, how, and when of your goals. The motto behind setting up goals for your organization should be clear to you and your employees as well.

In this article, we'll discuss why setting goals is important, how you can set them, and the benefits of setting up goals.

How to set goals for your organization?


As discussed, setting up goals in the initial stages of it may seem to be a burden to you. However, with the right tools, the goal-setting process becomes much easier than you thought. OKR software is a goal-setting ...
... methodology that helps focus on your goal and track progress alongside it. The purpose is to achieve objectives and key results. The objective in OKR is a statement that comprises the goal that can be accomplished through definite and tangible actions. Key results assist in measuring the success of your objective and tracking your progress.


OKR helps to foster transparency within the company and creates the correct alignment among the team members. There are plenty of advantages to using OKR, and as a result, many organizations prefer using it as their methodology for setting goals.


How does goal-setting lead in OKR to over-achievement?


OKR is an outcome-driven goal-setting framework, which is straightforward that enables organizations to set ambitious goals and motivate employees constantly to achieve exponentially.


What OKR does is that it takes focus away from the task and emphasis what each team and individual can deliver towards the goal. Through this approach, employees can look out for the path that suits them and focus on achieving their goals rather than proposing detailed action plans and constantly reviewing them.


Now, employees can focus on their small regular tasks rather than looking up to a big task and accomplishing it. On one hand, it gives them the freedom and flexibility to set their goals; on the other hand, it creates a sense of responsibility for generating outcomes that add up to the organization's overall vision.


As a result, the goal-setting process in OKR enables each individual and team to think out of the box to solve the issue and achieve more than in any usual way.

OKR Goal-Setting Process

Goal-setting process in OKR occurs at three levels that namely:

1.Organization Level: You typically start with the organization level and set up organization-level OKR. At this level, your OKR should be heavily informed by your long-term strategy for the organization. Goals at the organizational level are set up by the leadership team and broken down into smaller, measurable, and achievable quarterly goals.


2.Team Level: Depending on the specialization and purpose of the team in the organization, the quarterly goals of the organization are assigned for each team to finish. These sum up the team OKRs. Team leaders and managers discuss these goals with the leadership team and then set these goals accordingly.


3.Individual Level: The team OKRs are then further bifurcated into simple weekly deliverable goals. This sets the baseline for the individual level. The team leader sits with their respective team after which individual OKRs are set for everyone with everyone's participation.


So, this is how the flow for goal-setting goes in the OKR methodology, from top to bottom. However, achievements can roll up from a bottom-up approach, and progress and target can roll up from another level.


How to Set Effective Goals for Organizational Success?


Well, setting up goals that will prove to be effective for your organization might be hard at first. Here's how you can set effective goals for your organization by considering the following points:

•Specific: Simply just thinking of improving your organization is way too general. Do you want to bring in more clients? Do you want to expand your business? Whatever the case may be, being too simple won't help you out, be more specific about your goals to ensure better execution of plans.

•Measurable: If you can't measure your progress or growth, you'll have no idea about your relation with your goal. Being specific is good, but it's of no use if you can't measure your progress for it.

•Achievable: It's essential to stay grounded. Knowing about your reality plays a vital role while setting up goals. Setting up goals that are beyond the scope is no of use. Such goals only result in potentially wasting time and being discouraged about them.

•Relevant: Your goals should align with the organization's vision and benefit your team. Setting goals that are irrelevant to organizational goals are of no use.

•Time Bound: Without having a timeline, you and your team may likely push off achieving goals, which will affect your organization eventually. Setting a timeline for completing targets is essential as this will not only push your employees to achieve more and stay focused but will be effective for your organization as well.

Conclusion


Having goals are necessary. It gives people something to work towards and challenge themselves to achieve it. Setting up these goals efficiently and sticking to them might be difficult at the start. But once you get to it, you'll see the results yourself. Goal setting is intentional as they push you to work more and achieve more. They should help you think ahead, anticipate roadblocks and capitalize on the momentum. In determining how to measure the progress of your organizational performance, know about the effective goals, be specific about them and set those goals that will add value to not only your organization but to your employee and team as well, helping you know where you want to be and keep track progress of it.

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