Samocha – Franchise Opportunity

By Author: FranchiseBazar
Total Articles: 28
Comment this article

Don’t you also
think that we Indians are a reason for Tea being the most consumed beverage on
this planet earth?  Tea plays an
important part in our social lives.  From
guests visiting our homes to socializing and brewing over conversations, tea
has known to be a part of every moment in our lives.

Tea is very
easily available in every nook and corner of India, where streets are flooded
with small stalls to café chains, and it continues to grow.  Tea stalls and cafes attract their customers
by enticing them with great tea combo offers. 
But what is the role-play of tea in the birth and growth of tea café chains
in India?  Good quality tea
leaves in India have been popularized commercially.  Earlier premium tea could only be tasted at
5-star hotels but with the growing café culture, you can get premium tea even
at tea cafes and boutiques ... style="margin-left: 1em; margin-right: 1em;">

There are many
tea cafes like Chai
Point, Chaayos, and Chai Break, which have opened across the country
and are widely growing.  The crowd-puller
at tea boutiques is the attraction of experiencing tea being freshly brewed in
a sophisticated way.  Furthermore, tea
has proved to be healthier than coffee because of the various flavours that are
being offered like herbal, floral and fruity, not to forget the expertly brewed
premium varieties of Darjeeling tea. 

Thus, we can say
that the tea café culture is finally being marketed in Indian cities.  In the past decades, tea has become a
multi-million-dollar industry and India is the second largest producer of tea
globally, after China.  The tea industry
in India is expected to grow at a CAGR of about 4.2% between 2022-2026,
reaching an approximate volume of 1.40 million tonnes by the end of this period.

Now that we have
understood the growing market of the tea café chains in India, there is one
café which has topped the list and looking to expand its presence widely across
the country in a short period.  This is
Samocha, which is the fastest-growing tea café chain in India. 

About Samocha

Samocha has
gained immense popularity across the country amongst patrons of varied age
groups.  Furthermore, they have
experienced a YoY growth of approximately 100%, doubling their outlets every
year.  They come with a mission of
serving people Hygienic tea and snacks.

Founded in 2017
by two school friends Mr Shivendra Gupta and Mr Akash Sagar, this is the
perfect amalgamation of tea and samosa. 
This is aligned with a vision to serve freshly brewed tea and hygienic
snacks to all its customers.  They are
constantly thriving to provide quality service and products to retain customers
and maintain long-term relationships with them. 
Their outlets are designed to provide their patrons with the perfect
hangout zone to chill and relax while sipping on a fresh cup of tea and freshly
baked snacks.

They have a wide
variety in their vegetarian menu which attracts people looking for a new
experience.  They keep themselves updated
with the taste buds to suit the Indian palate. 
They have a wide menu option which is prepared at an affordable rate.

Why Franchise
with Samocha?

This is one of
the fastest-growing tea café chains in India. 
They aim to make Samocha a national brand and have planned to open over
50 new outlets across the country by 2024. The brand is also focused on
expanding its horizon with a wide range of packaged teas named “Tea
Origin”. 

What led to “Tea
Origin”, was when the pandemic hit the country, this was an opportunity for
people to enjoy Samocha’s special chai from the comfort of their homes.  Samocha plans its robust expansion by
understanding the spirit of entrepreneurship and is thus extending franchise
opportunities to new-age entrepreneurs who are passionate to take a brand
forward.  Nevertheless, franchisees will
benefit from quick returns on investment in a short period.

For the first 3
months, the brand demands ‘no royalty fee’. 
They can be franchised with moderate investment and can expect high
returns.  The franchisees would receive
end-to-end support from the franchiser, from pre-launch to post-launch.  They are providing two types of franchise
models – “Samocha Go” – which is a Kiosk and requires around 150 sq. ft. and “Samocha
Mini” which is a café requiring an area of 300-500 sq. ft.

This is a brand
which has been recognized by Startup India and Tea Board of India, an outlet
which draws around INR 40-50 lakhs of annual revenue.  They are looking to expand their presence by
strengthening their operations by setting up a central warehouse.

The Bottom Line

If you want to
be your boss, share a common love for chai and snacks and have the passion to
run a business, join hands with the Samocha
franchise who are

·        
Expertise in brewing tea.

·        
Moderate investment with high ROI

·        
High margin levels on the entire menu.

·        
SOPs with detailed operations and recipe manual.

·        
Easy to operate model with end-to-end management
support.

To know more
about the tea café franchise in
India, the best tea café to franchise in India, and tea café
opportunities in India, you can speak to our consultants who will guide you
towards your passion.

You can connect
with a Franchise Consultant or Register To Take
Franchise here Or Call / WhatsApp : +91 98444 43200.