4 Of The Best Web Design Trends For 2022

By Author: T-shomedia
Total Articles: 19
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Websites have been important since their inception a couple of decades ago, hence the way they’re designed is of equal significance. And with many of us confined to our homes for days, weeks, and even months on end throughout the COVID-19 pandemic, the internet and websites played an even bigger role in our lives.

Because websites are so important to modern life, brands are having to come up with new, exciting and innovative designs to make them stand out and catch users’ eyes, and below are 4 of the best trends in web design for this year and beyond:

1. Fun, fun, fun!
Fun and playful designs are top of the agenda for many brands this year, especially as we all try to make sense of the ongoing pandemic and the trauma it brought to so many of us. Web designers are opting for big, bold, and bright colours, striking typography, and highly engaging features to create a lasting and memorable online presence.

Many designers are also harking back to the aesthetics of 90s websites, where the use of brightly coloured backgrounds, robotic typefaces, ...
... and gimmicky graphics was used to great effect.

2. Simplicity
Others are stripping back their designs to expose simpler, more mindful content that takes advantage of white space, earthy tones, and barebones graphics. Recognising the need for a sense of calm in what is fast becoming an increasingly hectic and stressful online world, designers are trying not to overwhelm users with reams of information and busy, screaming visuals, and are instead using the concept of revealing and expanding, as opposed to condensing and overcrowding.

3. Futuristic
Advancing technology means that web designers continue to push their boundaries, and we have already seen variable fonts making an appearance this year. Enabling designers to bring multiple weights and styles of typeface together in one font file, the possibilities for expansive and expressive type design, are endless, as are the opportunities for reducing file sizes.

Glassmorphism is another hot trend for 2022 and involves design elements having the look and feel of glass. Web designers can explore transparent, glossy, and blurry elements to give their sites a more futuristic look.

4. Speedy
With Google rolling out its Page Experience update in 2021, the emphasis shifted to creating a better user experience, loading speed, and interactivity. This particular algorithm change has meant that if your site’s loading times are fast (among other factors), it could be advantageous for your search engine rankings. Thanks to the continual technological advances of Google, designers, and developers are being pushed to make websites load faster and give users a better quality experience all round.

Web design continues to push the boundaries of possibility and is always an exciting industry to watch. To make sure your website doesn’t get left behind, try working with an experienced web design company, who can make sure your site gives users exactly what they, and Google, are looking for.

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