2010 Cosmetic Surgery Trends

By Author: lexoremman
Total Articles: 2
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Over the years, different trends in cosmetics and plastic surgery have risen and dissipated. There are different factors that come into play when people speak of fads and trends. In the field of cosmetics, society is one of the foremost elements that determine the current fashion. As society's concept of beauty changes, so do the trends in the cosmetic industry.
Science and technology also have important roles in the industry's evolution. Certain cosmetic procedures lose popularity and become outdated as new technology and safer methods for carrying out certain procedures are developed.
Another factor that may greatly influence what kind of procedures cosmetic patients go for is the current economy. Needless to say, cosmetic surgery costs money, and as it is not considered as an basic or urgent necessity—the industry may see a trend of decline in a time of global financial crises.
For information on what the most popular cosmetic procedures are, the American Society for Aesthetic Plastic Surgery (ASAPS) may be the best resource. They track and predict fads in the world of cosmetics, and provide ...
... an analysis of the possible factors behind the ongoing trend.

Cosmetic Industry and the Global Financial Crisis
As the global financial crunch entered the stage in 2007, it cosmetic surgeons expected less customers for 2008. It was recorded that there was a decline in demand in all procedures during the second half of the year. Although surprisingly, the blow was not as bad as practitioners thought it would be. About 10.2 million cosmetic procedures were completed, which is only a million less done in 2007. The cosmetic industry amassed around $12 billion in 2008.
As the field of cosmetic surgery became more advanced; different kinds of procedures for almost all kinds of cosmetic problems were being churned out—the industry was able to widen its client base. It is perhaps because of this that cosmetics still did well even during the onslaught of the global financial drought.

Health concerns as a factor
The US population is becoming more and more conscious of the health risks that come with obesity. Taking this into account, it was predicted that a rise in demand for procedures like abdominoplasty, and lower body lifts.
Non-invasive procedures are also expected to gain demand as consumers pay more attention to their safety. Non-invasive procedures are relatively safer than cosmetic procedures that require open surgery. Expected complications are also minimal, plus recovery time is reduced.
Furthermore, regarding the matter of safety—the trend in medical tourism is expected to see a decline. And so is the demand for quick and cheap cosmetic injectables. Consumers are now more aware of their vulnerability to fraudulent quacks when seeking less expensive cosmetic surgery.
It has been predicted that consumers will now go for highly-qualified and board-certified cosmetic doctors for the same reason.

On top demand
According to statistics taken by ASAPS for 2008, the most popular procedure is breast augmentation. Second to this is liposuction. Eyelid surgery, rhinoplasty, and abdominoplasty are the current runner-ups.