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Why Do You Need Seo During Website Development And Design?

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By Author: Premjith B P K
Total Articles: 1
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Building a website is a lot similar to constructing a house without a solid foundation - the house will not endure. Before you can live in it, a foundation is necessary, and SEO is the foundation for websites.

Therefore, ignoring SEO is one of the worst mistakes you can make when designing a website. It won't matter if you focus on creating your site the most eye-popping and mind-blowing thing a user has ever seen if you disregard SEO.

If you don’t know - SEO will save a lot of time and money besides helping you earn better rankings and get more traffic. To put it simply, you need SEO during web development and design because it will help you make more money.

To help you out, here are some SEO aspects you need to consider during web development.

Site Architecture
Again take the example of a house - it is made up of many different components like a wooden framework, plumbing, insulation, and furniture, and that's just on the inside! You also have to worry about exterior stuff like paint, windows, landscaping, etc. Just like that, a website has just as many parts. Thus, the architecture of ...
... your website should be clear, so that users have the best experience.

Mobile Friendliness
With nearly 60% of searches now being conducted on mobile devices, having a mobile-friendly design for your website is critical. This can include anything from optimizing your image sizes to creating a fully mobile-responsive website. You can hire web design services to save time by combining your mobile-friendly efforts with your web development work.

Functionality
Your website most likely serves a single goal - which is informing visitors or selling items. From the menus to the "purchase now" buttons, every aspect of your site should contribute to that goal. The reality is that there is no better time than during the web development stage to check for broken links and site problems. It's better to fix what's broken rather than relaunch it with the same issues.

Crawlability
Getting your site scanned and indexed is not as simple as you would think. While several techniques will be considered to dynamically deliver your content on your site during the development process, like using the right web development frameworks, you want to make sure that your material is provided in such a way that search engines can index and crawl it.
Security
Hacking is common these days, but so are the tools for preventing it. To put it another way, it would be foolish not to safeguard your website. It's important to keep your CMS, plugins, and web server software up to date, especially if you're running an online store. It's possible that if your website gets hacked, you'll lose clients and rankings.
Loading Speed and User Experience
Site performance and user experience go hand-in-hand as high priorities for your website. Both may be done during the development phase to guarantee that your visitors have a consistent and enjoyable experience while on your site. To guarantee a smooth site launch, you may safely test minification, combine and externalise scripts and stylesheets, and delay JavaScript loading.
Rich Snippet Optimization
Along with product star ratings, breadcrumbs, and search-relevant information, rich snippets attract consumers. They show in the test results below the links to persuade people to click on your link rather than the others. Putting the relevant features in front of potential consumers is what rich snippet optimization is all about. Rich snippets are similar to the web listing you could use to sell your finished property.
Tracking & Conversions
There's no better time to start testing goal tracking and conversions than when your site is still in development. Google Analytics' goal and conversion monitoring provide useful information about the effectiveness of your website. You can approach a web development company for accurate tracking. Tracking allows you to compare data from your previous website to see which features (forms, links, etc.) are effective and how you can improve them.

Final Thoughts
Web design and development are difficult enough on their own. At the same time, taking the time to do these things properly for SEO will pay off. It is always the best idea to approach an experienced You can approach an experienced SEO agency for web development. You'll save a lot of time and money if you work on all of these things before launching your website, and you'll have a much stronger end product once it goes live.

More About the Author

Premjith leads the SEO team at Global Media Insight, One of the leading digital marketing agencies in Dubai, UAE. He helps the clients to acquire the top position of all the major search engines as well as improve the conversions.

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