123ArticleOnline Logo
Welcome to 123ArticleOnline.com!
ALL >> Business >> View Article

3 Key Tools You Need To Use In Your Marketing Campaigns

Profile Picture
By Author: Ganesh Mane
Total Articles: 447
Comment this article
Facebook ShareTwitter ShareGoogle+ ShareTwitter Share

3 key tools you need to use in your marketing campaigns

Do not burn out your innovation fuel only on product development. Marketing is as important as product development. If you have a unique business idea, it is equally important that you invest your time and money in talking about it.

Does randomly talking about your business help in the digital world? Not really. You will have to channelize your efforts to reach the target audience. So how should you optimize your marketing campaigns? Simple, by using the tools that can help you understand how your campaigns are performing. Listed below are some of the important marketing tools that every online marketer should be familiar with.

For SEO – Moz Pro
Moz offers a huge catalogue of SEO tools which help you understand the site’s performance in several aspects. The sheer amount of functionality that the tool offers could be an overwhelming experience for someone who has just started with classroom digital marketing course. The metrics this tool generates are on par with what the digital marketing industry expects. Therefore, Moz bar, a free SEO tool ...
... to monitor the on page SEO factors, is a must have extension.

For Social media – Buffer
If you have several social media pages to handle at one go and you want to know how your campaigns are performing, then Buffer is your answer. The tool allows you to post across all the popular social media sites like Facebook, Twitter, LinkedIn, Pinterest and Google+. One of the unique features of this tool is, once you have scheduled the post, it sets a default time slot when the traffic is most active. The user can also customize the time slot as they see fit.

For competitor analysis – SEM rush and Fanpage Karma
SEM rush helps you investigate you competitor’s blog posts, website performance, targeted keywords its performance, etc. SEM rush helps you understand which keyword is generating the traffic to your competitor’s website. The information that SEM rush offers is quite crucial in understanding how your competitors are approaching your target audience.

Fanpage Karma helps you analyse your competitor’s social media strategies across Facebook, Twitter, Instagram, Google+, Pinterest, and Youtube.

The tool offers a comparative analysis for any number of competitors along with sending you weekly reports and notifications. The analysis reports include the campaign engagement, posting frequencies, type of posts, most used content, keywords, etc.

There is so much you can do with these tools and many others. A digital marketing certification course would definitely help you understand how to make the most of these tools!

Total Views: 235Word Count: 422See All articles From Author

Add Comment

Business Articles

1. How To Choose The Right Franchise
Author: Sparkleminds

2. Things You Need To Know About Buying Wordpress Hosting
Author: jaysurya

3. What Do You Understand By Web Hosting For Sale?
Author: jaysurya

4. The Best Mass Gainers For Different Types Of Muscle Gains
Author: probilder

5. Can Nutrex Lipo 6 Black Natural And Nutrex Lipo6 Black Ultra Concentrate Help You Lose Weight?
Author: probilder

6. Buy Real And Cheap Youtube Views
Author: Daniel Jones

7. What Are The Characteristics Of Effective Communication?
Author: Charles

8. Company Set Up With Bank Account Can Help You Get A Bank Loan Easily!
Author: TBA Associate

9. Best Gel And Foam Cushions Deliver Great Comfort And Support!
Author: Kelvin Thomas

10. Combo X70 Impels Balaji Construction’s M-sand Journey In Omerga, Maharashtra
Author: cdeasia

11. How To Use Proof Alcohol For Sterilization?
Author: Andrew Winslow

12. What Are The Significance Of Poly(methyl Methacrylate) Microspheres?
Author: Alpha Nanotech

13. Acknowledge The Major Changes In Brc Food Issue 9
Author: john

14. Advantages Of Maverick 88 Heat Shield
Author: Slade Street Tactical

15. Remington 870 Heat Shield Magpul: Try Out For An Impressive Experience
Author: Slade Street Tactical

Login To Account
Login Email:
Forgot Password?
New User?
Sign Up Newsletter
Email Address: