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Social Responsibility

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By Author: Eva Wells
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Social responsibility plays a crucial role for any business, as it demonstrates how a company honors an ethical obligation within the community, and works to make a positive impact on its reputation and create good image in the market. As Company Q is a small local grocery store chain, it is crucial to increase its social responsibility through the positive attitude to it. It is an ethical duty to be honest with all stakeholders in order to find new opportunities and widen the scope of activities. Consequently, this essay written with the help of http://quality-essay.com/ intends to evaluate Company Q’s current opinion about social responsibility, and recommend the actions, which may help the organization to adopt favorable attitude toward social responsibility.
Company Q’s Current Attitude toward Social Responsibility
One should say that Company Q’s current attitude towards social responsibility fails to be proper, ethical, and moral. Moreover, it is apathetic, as the organization’s management pays attention to short-term profit increase. Company Q is not socially responsible, because it only focuses on ...
... the profitability of its business. Social responsibility is a moral duty of the company to minimize its negative impact on the stakeholders and maximize its positive effect. It is better to ensure sustainability of bringing profits through the long-term objectives. Moreover, the current attitude of Company Q is not ethical, since the organization makes decisions ignoring the interests of stakeholders, employees, and customers. Ethics has to be a must for this organization, as it can help create such pattern of development that will result in prosperity and stability.
Company Q’s actions do not correspond to the notion of social responsibility to the full extent. Firstly, the organization has closed various stores in areas with high crime rates, because these locations did not bring good profits. Secondly, Company Q has begun to promote organic and healthy food at the high profit margin. However, it has happened after years of customers’ requests. Thirdly, the organization has decided not to provide local food banks and shelters with day-old products. All these activities can make customers think that Company Q has cavalier attitude towards social responsible. Moreover, these actions prove that the organization puts its profitability above other stakeholders’ interests and needs.
One should say that Company Q does not respect corporate culture and social responsibility. It is evident that its management ignorance is the reason for closing the stores. However, the company does not want to admit its fault. As a result, by omitting the fact that profitability depends on social responsibility and corporate values this organization risks to destroy its own positive reputation and image in the market.
Actions for the Improvement the Company's Attitude toward Social Responsibility
It is evident that Company Q should adopt a healthy social responsibility policy that will be ethical and moral pertaining to all stakeholders. Profitability is one of the crucial indicators of company's success. Consequently, the company is obliged to ensure that all stakeholders gain some benefits. In this light, the decision to close two stores in the areas with high crime rates was unreasonable, because local customers will use the service of other companies that provide them with high-quality products. The right solution to the problem of high crime rates is to install security cameras or employ security guards in order to minimize losses and to keep the customers. It is not only a good way to avoid thefts, but it is also an effective means to save a positive reputation. Closing the stores is not the solution to the problems that have emerged. The expenses on cameras and security guards would be smaller than the losses the company have faced because of closing the stores than can result in the financial crisis.
Another improvement that is recommended to be introduced is lowering the sale prices of healthy and organic products in order to make them more popular among customers. High prices can limit the sales and profits, and create the reputation of the expensive company, whose quality does not coincide with the prices. Company Q should make its products more affordable to the customers. Promoting new products as a response to the customers’ demands should be a well-organized way to attract new buyers. The implementation of healthy and organic products realization will help to prove the positive intentions and the high level of a company's responsibility.
Another activity, which is suggested, is the policy of donating day-old foods to the local communities. The food drive campaign is recommended as a way to promote the products, attract new customers, and reinforce the image of the socially responsible company. The community support is essential for Company Q, and donating can help to get it. New donation policy and food drive are the ways to improve the company's reputation among the stakeholders as well. Moreover, these improvements will contribute to more efficient store management. Furthermore, the stores will benefit from products sales.
In conclusion, one should say that the current attitude of Company Q to social responsibility is far from perfection. Consequently, it needs some improvements to change the situation. Firstly, it should install security camera or employ security guards to minimize losses and thefts in the areas with high crime rates. Secondly, Company Q should lower the prices of healthy and organic products, as they are new ones and should be promoted among customers. Thirdly, it should implement the policy of donating day-old foods to the local communities. It is evident that these recommendations will help Company Q adopt favorable attitude toward social responsibility and demonstrate its fulfillment. Moreover, they will help to avoid social concerns, bring some positive effects on profitability and sustainability, and minimize the negative impact on the community. The improvements are necessary for Company Q in order to revive and maintain its profitability as well as a positive image in the society.

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