Five Tips For Marketing Videos Online

By Author: mike bayer
Total Articles: 6
Comment this article

Five tips for marketing videos online

1. Upload your video to all the major video sharing sites. Check out the website, www.tubemogul.com. It features a free service that allows you to upload a video one time to multiple video sharing sites like www.youtube.com, www.dailmotion.com, www.blip.tv, www.metacafe.com, and more.
2. Content is king. If viewers like your video, they will comment on it and share it with other people, essentially causing it to go viral. This makes it important to come up with content that is catchy and entertaining. A good thing to remember is that people are searching for information, so if your video is useful, there is a good chance people will link to it.
3. Submit your video to bookmarking websites. Websites like www.digg.com and www.delicious.com are great places to which to submit your video.
4. Bloggers are important. After video sharing websites, blogs make up the second likeliest place on which viewers discover new videos. According to Tubemogul, 44% of new videos were discovered in blogs in the year 2009. If a blogger finds and likes your video, there is ...
... a good chance she will share it with her audience. To get the ball rolling, it does not hurt to ask a few bloggers what they think about your short clip.
5. Use the 3 T's. A viewer has many options to choose from when searching for a video. Think of tags, thumbnails, and titles as if you were going into a video store to rent a movie:
Tag - is the section in which the video is located, like the drama or comedy section.
Thumbnail - is the cover of the video, which needs to catch the attention of the viewer.
Title - needs to be catchy and a description of what the video is about.