Harnessing The Benefits Of Blister Packing For Differentiated Pharma Packaging

By Author: Sulaiman
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Blister packing is turning out to be a significant factor in producing pharma products with differentiated packaging, and pharma manufacturers must tap the potential of this reliable packaging technique, using it to their advantage.

In tandem with other industries, pharmaceutical companies are shifting toward customer-centricity to serve patients better and improve customer experience. The soaring competitive environment is pushing the pharma packaging industry to focus on tailor-made packaging solutions that are convenient to the end-user.
At the same time, such solutions are also proving to be an effective way to make your product stand out in the market from the competitors. This approach is invaluable, particularly for pharma products, which are being an essential commodity, has a small window for promotion and marketing.

However, the need for customer-oriented packaging has also increased the complexity and number of challenges in the packaging process. To make their product more unique and different from the others, pharma manufacturers are coming up with various innovative ideas and willing to try it on their packaging lines. In fact, pharma companies are now going a step ahead, emphasizing end-to-end automated packaging to ensure a fast operation, reduction in cost, and better product quality. Does it mean that you have to discard your old blister packing machines? Well, absolutely not!
Pharma manufacturers who have old blister lines in operation can still go ahead and experiment with their product packaging by customizing their machines slightly. By embracing customization, not only you save the cost of buying a new blister line, but you also accomplish your packaging in considerably less time compared to the lead time taken by the new equipment.

There are several ways to use blister packing as a means to differentiate your product. For instance, blister packing has been used to pack capsules in a single orientation. A capsule orientation unit is attached to the blister packing machine that drops the capsules into the formed cavities of the forming foil. These types of blister packs are an excellent way to represent the products, especially capsules with different colored caps and bodies, in an aesthetic fashion that adds to the selling points of marketing the product. Calendar packing is another unique application of blister packing. It involves the packing of multiple-size tablets into a single blister in a specific pattern. Such type of blister packs is preferred by patients who are on multiple drug therapy and who strictly need to take drugs for a particular number of days. Calendar packing can be achieved by attaching a multi-feeding unit to the existing blister packing machine that feeds different size tablets to the blisters.

ACG is an established name when it comes to providing customized packaging services to pharma companies. Armed with a team of accomplished engineers and packaging experts, ACG has resolved several packaging issues of the pharma manufacturers by providing customized solutions, that too within stipulated time!

Read our case study to know how ACG assisted a pharma company in packing a glass vial (containing lyophilized product) with a cluster ampoule (containing Water for Injection) in a single blister foil by providing a customized solution.