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Magento – A Versatile E-commerce Platform To Build Your Online Presence

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By Author: Shailesh Gajjar
Total Articles: 95
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People were inclined to online shopping even before the COVID19 pandemic struck the world. But, with customers following social distancing measures and staying at home, their shopping habits have changed phenomenally. The market of e-commerce is booming, and it has become a chosen path for many businesses due to the convenience it offers. If you are still not convinced about the powers of e-commerce, let’s give you a sneak peek.

1. As always, customers opt for online shopping because it provides convenience.
Nowadays, people prefer to skip the trip to stores and do their shopping from a computer screen or a mobile device. E-commerce gives them the power to shop even when they are busy, sick, or lazy.

2. The convenience, speed, and comfort of online shopping help customers make purchases the same moment they want something. E-commerce means more sales because it leads to more impulse purchases. Additionally, with target-centric ads, you can expedite the buying decision of customers.

3. For businesses, e-commerce websites are a cost-effective choice. They cost less than a storefront. Building e-commerce stores save money spent on rent, permit charges, utility bills, furniture, maintenance fees, staff salaries, etc.

4. Store owners can easily maintain an online database of customers and use email marketing to increase sales. From sending abandoned cart emails, transactional emails to special promotional emails, the sky is the limit! You can even use the e-commerce store features to notify customers about products that are back in stock.

Why Choose Magento to build your E-Commerce Store?

Even though there are several e-commerce platforms available in the market, Magento wins the competition because of the following reasons:

Magento’s drag-and-drop tools help you to create an attractive website quickly.

You can install the free Magento community edition to save money.

Magento is super-easy to install and cost-effective with open source technology, thus allowing you to experiment more.

Single, user-friendly interface to manage your entire e-commerce business from one place.

You can customize several customer-specific segments to target different customer groups.

With the help of the Magento marketplace, you can find multiple themes and extensions for different types of businesses.

As Magento is a highly scalable platform, your e-commerce store can grow bigger and better along with your business.

Magento can be easily integrated with several existing back-end systems to help you manage your business.

Magento regularly releases security patches to keep your e-commerce store protected and secure.

Reduced page loading time and shorter query processing time make it the perfect choice for store owners.

It lets you build flexible shopping cart systems to suit your needs.

It supports more than 50 payment gateways making it accessible to everyone.

Magento ensures SEO-friendly structure, sitemaps, URLs, etc. It leads to better SEO and offers more visibility to your business.

In conclusion, Magento provides superior customization features, incredible flexibility, and scope for experimentation and innovation! It is truly a versatile e-commerce platform to build a successful website.

Choose the Best E-Commerce Platform!

Today, e-commerce is a prerequisite to building a successful business. Every business owner looks for an amalgamation of flexibility and scalability. And, Magento promises the same. From abundant choices available in the market today, Magento's un-paralleled features make it the most popular e-commerce platform. It’s a versatile solution to businesses seeking an online presence.

Do you want to build a Magento e-commerce store? Choosing the Magento e-commerce platform will help you to create a flexible, scalable, and versatile e-store. Hire the best Magento developers to build a website to match your brand.

More About the Author

I am a specialist in Magento extension development. I have helped several store-owners in achieving their business goals with custom Magento extensions and plugins. Connect with me to know more about incredible Magento modules that will take your business to the pinnacle of success.

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