Why Ludo Game Is Most Popular In India 2020?

By Author: Artoon Solutions
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Among the few industries that have grown rapidly during the nationwide lockdown brought on by the COVID-19 pandemic is that the online gaming world. Ludo, especially, possesses a facelift with people across the country playing the sport with their families, partners, and friends.

Ludo game is among the apps that have exploded in popularity, with a five-fold increase in traffic during the lockdown. it's quite 330 million downloads, with about 50 million daily active users. The rapid increase has even taken the creators, Gammation Technologies, all of sudden.

"We didn't expect it actually," Vikash Jaiswal, founding father of the sport, Like everyone else, we were worried about how this lockdown would affect us, both Ludo game, and therefore the company. These are unprecedented times, something nobody has seen before, and hence it had been quite difficult to anticipate how it might affect the industry or our game. However, we were pleasantly surprised once we began to see increased traffic on the Ludo game."

Jaiswal, who has been within the gaming industry since 2003, developed his "favorite childhood game" ...
... into the web world in 2016.
"While scrolling through the games on Google Play, I realized there have been very limited games supported traditional board games, especially on Indian games like ludo, snakes and ladders, carrom, etc. I saw a chance there," he said.

Soon, the Ludo game became the amount 1 free game, going past the Temple Runs and Candy Crushes. Being the first mover definitely helped.

"There are tons of ludo games out there. However, I feel one among the primary reasons why Ludo game stands out is thanks to the very fact that we were the first ludo game on the mobile phones of its kind," said Jaiswal. "Most of the opposite games came out later when our Ludo game already had many fans. Also, ludo itself is sort of popular because nearly every Indian has grown up playing it. So, the demand for the Ludo game was definitely there. one more reason why we believe the Ludo game is popular is due to its simple, colorful graphics. it's easy gameplay and straightforward to follow rules also ."

The demand has increased manifold during the lockdown and Jaiswal expects it to be that way even after this phase ends and other people get busier.

"The major shift that the gaming industry goes to ascertain is a rise within the number of players," said Jaiswal. "The numbers are getting to be down as compared to the lockdown, but are likely to be quite before the lockdown began. the most reason for this is often people that always claimed that video games aren't for them or that they're bad, are now sitting reception and playing games to wait. As every gamer knows, games are great and somewhat addictive. of these new audiences aren't getting to just stop playing as soon because the lockdown is over. Sure some will, but now that the others have now got a taste, they're getting to keep it up playing, which is great news for online games and Ludo game also ."

Jaiswal said his team, aside from enjoying the success, is using this point as a specialized focus group.

"With numerous people playing the sport, we are that specialize in studying what aspects of the sport they adore, and what aspects of the sport they're unsure about. we will then specialize in deciding the explanations for this, in order that we will make changes to the sport accordingly," he said. "This should help us to retain the audiences since they're going to see more of what they like and hence be more likely to stay on playing."

Conclusion

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