123ArticleOnline Logo
Welcome to 123ArticleOnline.com!
ALL >> Marketing >> View Article

What Is The Future Of Newcomers In Digital Marketing?

Profile Picture
By Author: Nilay Ankur - Twenty7 Inc.
Total Articles: 28
Comment this article
Facebook ShareTwitter ShareGoogle+ ShareTwitter Share

With the current internet penetration, digital marketing comes with great job opportunities for newcomers

Recent years have seen a sudden rise in the use of the internet. Which was possible due to their low cost. This penetration helped businesses to reach out to the expanding consumers. Hence, opened up new doors for digital marketing. Looking at the current situation, it is a growing industry with great opportunities for newcomers.

In this digital era, businesses need to put in more effort to increase their product visibility in the market.
For which they need to run various activities. From search engines to social media, email websites, etc. they need to handle it all to connect with the consumers. Moreover, nowadays brands hire influencers to promote their products.

Here comes the role of a digital marketer. They can handle these very smoothly as they have in-depth knowledge in this field. Let’s list some of the roles that are gaining popularity in the current time.


The popularity of influencer marketing gave birth to micro-influencers. In influencer marketing, the brands promote their products through someone that the consumers trust. But being very expensive, it could not be approached by MSMEs.
Therefore, to help them there came the existence of micro-influencers. They have a reach to the medium-sized audience (about 30,000 followers). Due to this, they have a better engagement rate where they can pay attention to their followers. Therefore, they have more time to generate original content that is relevant.

This helps them to become popular enough to be influential but in the process not stress on sponsorship.


Vlogging has gained immense popularity in recent years. This was possible because of its direct, personal, and empathizing content. These helped them in better connecting with the audience leading to making strong relations with them.

Though being personal this platform can be practical along with marketing strategy. Therefore, the brands can generate better visibility in the market by collaborating with vloggers.

One has various options from live-streaming to posting important events. In turn, these help in creating a strong brand image, developing business-to-consumer relationships, and increases engagement with the target audience.

Thus, vloggers have a very promising future ahead-considering their widespread acceptance by the mass.

Artificial Intelligence

AI is the next big thing dominating the digital marketing world. It has great scope for commercial opportunities. Therefore, it is very important for companies and particularly digital marketers to get familiar with AI.

Total Views: 42Word Count: 392See All articles From Author

Add Comment

Marketing Articles

1. Build Healthy Customer Relationships With Registered Nurses Mailing List
Author: theolucas

2. 3 Effective Tools For Your Real Estate Branding
Author: Barry Elvis

3. The Accountant Email List From Dqmpro To Connect You With The Active And Trend Setting Accountants O
Author: stevesmith

4. What Are Some Of The Best Automotive Marketing Strategies?
Author: James Belly

5. Conference On China’s Rural And Agricultural Development
Author: Keith Skinner

6. What You Need To Know To Attain Success In Social Media Marketing?
Author: Bryson Kaleb

7. Start Using The Latest Technologies For Your Website. Hire The Most Affordable Web Developers Near Y
Author: Kaushik Jha

8. Why You Should Consider Digital Marketing Agency?
Author: Bryson Kaleb

9. Crmdatapro Launched The Real Estate Industry Email List To Cater To The Rising Demand
Author: theolucas

10. Effective Radio Marketing- Capturing Audience On A Regional Level
Author: Uni Square Concepts

11. Crm Data Pro Enhances Your Marketing Sales And Roi With Medical Email Lists
Author: theolucas

12. Do You Have A Limited Budget For Campaigning? Use Your Budget Efficiently With The Best Digital Mark
Author: Kaushik Jha

13. What Is Identity Governance And Administration?
Author: SecurEnds

14. Importance Of Lead Generation In Digital Marketing
Author: Aryan Anand

15. How To Keep Your Digital Marketing Alive & Budgeted
Author: NavicoSoft Pvt Ltd

Login To Account
Login Email:
Forgot Password?
New User?
Sign Up Newsletter
Email Address: