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The Role Of Customer Support Outsourcing In The Growth Of E-commerce Companies

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By Author: Deeksha Dadu
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The biggest e-commerce company in the world, Alibaba heavily relied on the services offered by outsourcing companies from the US to develop his website. In 1999 when Jack Ma established Alibaba, the software developers in China were non-existent. If we look at their journey, it’s obvious that outsourcing was like manna from heaven for Alibaba.

The success stories of companies making it big by using the outsourcing services are in galore. Most of the top-notch companies have hugely benefited by hiring call center outsourcing companies to run their customer service and other related businesses. Call center outsourcing services have become a quintessential feature of e-commerce businesses.

Let us try to find out, how good customer service makes a difference? According to one survey done on Customer Experience Matters, 77% of customers are more likely to recommend an e-commerce business to their friends and family members if they get an exceptionally good service. This is good news for the providers of call center outsourcing services because they are the ones that make it possible for the companies to ...
... ensure exceptional 24x7x365 customer support.
You cannot take customer centricity for granted because now the expectation of customers is higher than ever before and even a minor deficiency in the service can make them dump your brand. Around 51% of customers choose not to do business with a company after having one bad experience. So, you can imagine the impact of bad customer service on your business.

If today, Amazon has become such a huge behemoth, the credit goes to its customer-centric approach that won the hearts of millions of customers who happily part away with their money to buy whatever Amazon has to offer. The companies need to learn this from the e-commerce giant that they cannot afford to put in anything that is less than 100% in customer service. And to make that possible, your biggest help would come from those providing call center outsourcing services.

The total e-commerce sales are expected to top $4.2 trillion in 2020 and $6.5 trillion by 2023.

Also, 2.1 billion or more customers are expected to purchase goods and services from e-commerce companies by 2021. Nowadays, customers have large choices to buy online almost everything under the sun starting from high fashion garments to electronic gadgets and home appliances. Considering other factors remain the same in determining the success of an e-commerce company, customer service Support and Complaint & Escalation Management are crucial factors too.

Any business that intends to be among the top in their industry cannot do without an experienced and reliable call center outsourcing services provider. E-commerce companies need to understand what your customers want. And to do that you ought to what they want, rather than investing your energy on performing analytics on your customers’ purchasing patterns, buying decisions, etc.

Customers usually don’t buy for the sake of it. They buy because they expect a great customer service experience that adds value to the product. Hence, it’s incumbent on the companies to provide a great customer service that not only satisfies customers but also creates an everlasting association with customers.

It’s the quality of customer service that ultimately affects buyer decision. To outsource these most important tasks, you need one of the best call center outsourcing companies with long experience and expertise. We, at Livesalesman are in this business for last over 10 years as a virtual face of our client-companies handling their customer service and looking after back-office support aspects.

More About the Author

Hi, I'm Deeksha Dadu, a professional Marketing Manager of the call center services. We provide different kinds of call center services such as inbound call center services, Live chat support services, call center outsourcing services, multilingual customer service. Visit now: https://livesalesman.com/

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