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Microsoft Dynamics Crm Helps Arbor Day Foundation Cut It Application Development Time By 300%

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By Author: axonom
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Microsoft Dynamics CRM Helps Arbor Day Foundation Cut IT Application Development Time by 300%

With the support of nearly 1 million members and partnerships with large public and private supporters, the nonprofit Arbor Day Foundation carries out its mission as the world's largest tree-planting organization. As the Foundation expanded, leaders recognized the need to replace its aging system with a flexible Customer Relationship Management (CRM) solution that the IT team could customize to manage interactions with an increasingly diverse group of supporting organizations.

The Foundation's custom-built CRM application, which it relied on for nearly two decades, was designed primarily around interactions with individuals in just a few of its existing outreach programs.

The organization's six-person application development team extended the system whenever possible to handle nuances in communicating with corporate partners and government entities and to support newly launched programs. Over time, however, this model became unsustainable. Developing add-ons and applications to augment existing functionality often ...
... required specialized skills sets, inevitably increasing project costs and delaying deployment. And, each new application required IT staff to create and maintain large amounts of additional custom code, which increased the risk of failure and hampered IT efficiency.

After evaluating several enterprise solutions, the Arbor Day Foundation turned to Microsoft Gold Certified Partners, including Axonom, for help in implementing Microsoft Dynamics® CRM 4.0 to take advantage of the xRM application platform.

Microsoft Dynamics® CRM Solution


The Arbor Day Foundation uses the xRM platform to quickly roll out custom applications to support emerging programs, including management applications that handle more than 15 diverse functions.

With xRM, the Arbor Day Foundation has boosted the efficiency of IT development tasks and increased overall employee productivity. Today, the organization provides enhanced service to the myriad groups, agencies, and individuals that it works with each day.

The combination of Microsoft Dynamics CRM, Axonom's Powertrak solution and InterDyn BMI has helped the Arbor Day Foundation:
Increase employee productivity
Boost the scalability of operations
Reduce application development time by 300%

Learn more about how the Arbor Day Foundation has been able to add programs and expand relationships with partners and supporters without the need to increase staffing levels. Download the full case study, Large Nonprofit Cuts Development Time by 300 Percent Using xRM, at: http://axonom.com/press/case_studies/arborday_casestudy.pdf

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