How To Attract New Customers

By Author: Sandra Yancey
Total Articles: 6
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When it comes to building your client base, there’s a wealth of advice from other professionals out there, but it’s hard to always know what will work best for you and your unique business. What if I were to tell you that there is one GUARANTEED way to attract new customers to you at outings and events? And it’s so simple, anyone can do it. Are you ready?

All you have to do is… Smile! It seems almost too good to be true, but here are the reasons why smiling is the key to increasing your clientele.

1.) It’s Free
Putting a smile on your face is 100% free, and yet it makes you look like a million bucks. At a networking event, smiling is your #1 attractor factor. A sincere smile changes your face, your body language, and your overall energy which draws people to you. Even if someone doesn’t sign on to be your client at the event, you want to make a positive lasting impression so they can find you again later when they are ready.

2.) It’s Universal
Smiling is the only universal language on the planet. No matter what culture or country you come from, a smile is something everyone can ...
... understand. Recent studies have shown that it only takes someone 7 seconds to form an opinion about someone, even without speaking. Make sure the thing that everyone remembers about you is your beautiful confident smile, even if you don’t get around to having a conversation with them.

3.) It’s Good for You
When you walk into an event with a smile on your face, it helps set all other distractions aside so you can show up and be in your space. It also invites people to speak to you without using a lot of your energy. No matter what hardships you’re dealing with in your personal life, use that smile to channel positive energy and stay focused.

No matter what event you’re attending, be sure to pack a smile. Wear it before, during, and after for best results, and watch your client list skyrocket!

“A smile is the crooked line that straightens everything out.” -Phyllis Diller