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5 Latest Ecommerce Trends Ushered By Magento

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By Author: Jonathan Paul
Total Articles: 38
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Apparently, every entrepreneur wishes to build the best online store for their company, irrespective the businesses they are involved into. But the competition in eCommerce is intense and outshining the rest in the virtual marketspace isn’t that easy. To become the frontrunner in the industry, they need some out-of-the-box concepts for their online store, in terms of content layout, images, infographics and overall presentation. Knowing well the minds of the audiences is paramount to present the website in the most engaging and spur up conversion rate. Magento understands this and is upgrading itself to align with emerging demands of the eCommerce businesses.
Below are the recent trends observed in the development of online store initiated by Magento for helping the business to come up with exceptional sites.
Incorporating animation
Animated effects are letting in a new kind of enthusiasm in the eCommerce websites. It offers instant visual feedbacks for presenting the functions whenever the users click over any content. This not only entices the users with colourful and vibrant appearance for all the functional pages but also makes their experience in the site more lively and amusing.
Plain and simple layouts
Simplistic layouts of the web pages and minimal use of icons, elements, use of flat colours and typographies are breaking the mainstream ideas of the eCommerce sites. Simplistic eCommerce websites convey information to the visitor quickly and look more professional besides being appealing. Magento sites come with lesser content and elements as it load the sites faster and they can also be adjusted for different screen sizes.
Making use of background videos
Those days are gone when websites offered only static experiences. Web technologies advanced fast in the past few years and the result is websites can now offer a rich experience to the visitors by adding up videos in the background. Magento lets businesses in inserting videos into their website making it more immersive and captivating to the users. One can make a remarkable appearance of their site by providing large-sized videos in the background which create a special impact on the minds of the users by demonstrating the products in the action.
Effective Storytelling
eCommerce sites are likely to interest the users if you offer them some stories behind your every product idea. Magento has inherited features to help businesses use visuals and interface for including interactive content in the websites. Storytelling has become one necessary feature of eCommerce sites as they help owners to connect emotionally with the audiences by presenting true and reasonable stories.
Use of large-sized images
Magento highlighted the importance of using large sized images in the background which leaves more impression on the audiences. Large and vibrant images help in driving visitor to explore more of the website. This type of themes is effective in offering best user experience by captivating their eyes at their very first visits.
With these trends, Magento is helping out businesses to build exemplary sites that are eye-catching enough to convert a majority of visitors into potential customers. Being equipped with advanced technologies and tools, it forms the best fitting solution for aspiring retailers to flourish online.
Jonathan Paul is a tech expert and keen professional in Magento development in Sydney, who works for PHPProgrammers, a renowned web development company in Australia.

More About the Author

Jonathan Paul is a techie, knowledgeable and highly skilled Magento Developer of Australia working with PHPProgrammers who like to share his industrial knowledge and insights with the readers.

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