Human Resource Strategy

By Author: sherry roberts
Total Articles: 99
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Introduction
Good managers normally know that happy employees are productive and loyal employees. Happy employees are essential to the organization because they normally represent the company to the public (Foster, 2013). It is the HR's role to ensure that it creates a positive work environment. When the workplace is not positive, it is hard to except employees to be positive. In this report, we select two companies from two different industries from the Fortune 100 list. The paper will provide a comparison of the two industries in terms of size, products, customers, and services, regulatory and economic environment. Also, I will present a description of the values, mission, and vision of the two companies and recommend strategies that support the company’s business practices.
Information technology and retail industry
According to Fortune Magazine, for 100 Best companies to work for, the two companies I identified are Google Inc and Whole Foods Market. Whole Foods Market is in the retail industry, and Google Inc is in Information and technology industry. The companies in the IT industry provide services ...
... such as computer systems design, software support, and data processing facilities management. The rapid technology advances is driving the demand for IT services. The profitability of this industry depends on the innovative services, technical expertise, and effective marketing.
The retail industry tends to be enormous and in US, it includes one million stores, and it accounts for about four trillion dollars. The driver for retail sales is customer confidence, personal income, and interest rates. The large chains and stores usually have the advantage of superior merchandising, supply chain management, and marketing. The margins in the industry average between 30 and 40% although it depends on the industry because some such as grocery store have a lower margin. There are numerous categories in the industry that cover everything from internet catalog sales, convenience stores, clothing, vending machines, and auto dealers. The fragmentation in this industry depends on specific sub-fields like there is a high concentration of grocery stores and high fragmentation of convenience stores.
Mission, vision, values, and core business practices
Since its founding in 1998, Google has been able to serve millions of people around the world. The company's mission is to organize the world’s information and it universally useful and accessible. The vision of Google is to develop a perfect search engine. One of Google’s first slogan was “do not be evil” because most companies were being evil (Google 2015). The company’s core values include working at Google is fun, we want to work with great people, do not take success for granted, be actively involved, and you are Google. Other include does the right thing, technology innovation is our lifeblood, we aspire to improve and change the world, earn customer loyalty and respect every day, and Google cares and supports the community. Some of Google’s beliefs include focusing on the user, fast is better than slow, its best to do one thing well, and Democracy on the web works. Google also believe that you can make money without doing evil need for information across all borders, great is not good enough, and you can be serious without a suit.
Whole Food’s mission starts with its motto that is whole foods, whole people, and the whole planet (Whole Foods Market 2015). Whole Food is a mission-driven company aiming at setting standards of excellence for food retailers. The company’s motto emphasizes that Whole Foods vision reach far beyond only being a food retailer. Whole Foods Market has eight core values. They include satisfying, nourishing, and delighting customers, selling the highest quality organic and natural products, supporting team member happiness and excellence, serving and supporting communities, and creating wealth. Other core values are Creating an ongoing win-win partnership with suppliers, promoting the health of the stakeholders, and practicing and advancing environmental stewardship. Whole Foods aim at selling the highest quality products that offer high value to the customer (Whole Foods Market 2015). The company’s product quality standards focus on freshness, nutritive value, ingredients, appearance, and safety.
Human resource strategies
The human resource practices may influence the skills of employees through the use of valid selection methods in hiring appropriate skilled employees. Some human resource strategies that I would recommend for Google is to use compensation management as being an effective lever for driving the business results.

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