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Travel Booking Solutions Need Content

By Author: Glenn Dean
Total Articles: 15
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Today's travel booking solutions have come a long way since the days of the first airline reservation systems. The ability to combine air, hotel and cruise bookings as well as other travel products into custom travel packages is the perfect tool to serve today's consumer looking for unique experiences. Travel businesses have been quick to learn that moving sales to E-commerce saves them time and money. An online booking engine is typically the most cost effective way to serve customers today and the innovative technology available helps software solution providers design and develop flexible & fully scalable applications that easily grow with any size business.

The optional packaging modules available today combine various live Supplier connections with a travel booking engine's dynamic and innovative rules engine. Travel Agents are able to easily deliver the appropriate marketing message to their Users and the unique process flow helps them quickly expand the products and services they provide their customers. Custom Packaging features even allow travel agents to pre-package a custom travel itinerary to be sold online alongside a cruise or individually for example. From a workflow perspective, the User is provided a single price and custom day to day travel schedule for the complete itinerary.

Travel booking solutions with Live access to airline content provide the latest pricing and availability. Access to seat maps, customer loyalty program perks and special meal requests can be just a click away as well. Hotel content comes with links to media files & rich content to assist with selecting the right hotel property and room during the booking process. Detailed hotel descriptions and photos combined with area maps and nearby points of interest help Users select the hotel that's right for them.

The extensive cruise content and information available in travel booking solutions today assist the online User researching the different cruise line and ship options available. Detailed cruise line and ship information integrated with ship photo galleries and deck plans provide a good idea what a particular cruise ship has to offer. Extensive databases of estimated travel distances between airports and cruise departure ports allow the user to easily add a flight to their cruise booking while eliminating all the guesswork.

Serving today's growing number of consumers using mobile device to purchase travel products has become so important that many companies now require a mobile booking engine. Mobile ready travel booking solutions are built using innovative responsive technology that automatically adjust screen size and layout to the type of device being used. Now, regardless of the type of device a customer uses to access a travel website, applications are available that automatically adjust the screen layout. Powerful business rule engines allow an agency owner to control the selling price or include targeted promotional offers right in the availability display.

Choosing a travel booking engine with the right combination of options for your business can be a critical decision. Finding a technology partner that will help you reach today's mobile consumer with the content they are looking for can be just as important.

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