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Link Building With Content
Link building is the most important element towards achieving great search engine rankings for your targeted keywords. While you can purchase backlinks and you can create Backlinks just by registering with online directories, the best Backlinks are those that are highly relevant, targeted on just one or two keywords and are naturally occurring. These Backlinks score the most points with Google et al. Content is the main fuel needed to actually attract and secure these Backlinks ultimately building your way to an impressive quantity and quality of links pointing directly into your site. So let’s review some basic forms of content and how you can use the content to build links.
Content
Articles †add 2 new articles to your knowledgebase every week and then submit and otherwise syndicate your content to article / content sites. Use RSS feeds to syndicate the articles to appropriate websites including Social Media sites like Twitter, Facebook, LinkedIn, etc. Get your article pages bookmarked on the Social Bookmarking sites. Make certain you use anchor text that highlights just one or ...
... two relevant keywords linking directly to your web page.
Blogs †don’t just write on your blog. Syndicate your blog. Create a signup. Offer RSS. Make it easy to Tweet, Stumble and Digg your posts.
Social Media †use a good Content Management System (CMS) like WordPress and use your corporate account (create one if you don’t have one) and use the apps within the social media sites to automatically post your blogs as they are published.
Videos †demo or instructional videos relevant to your business should be submitted to YouTube and dozens of additional sites including Tubemogul.com. Remember to include anchor text to set up the content for quality backlinks.
Podcasts †same idea as videos; podcasts can just be audio so take advantage of the medium. Submit podcasts to Itunes.
Cartoons / Animation †sometimes a picture or an animated description can send the message most effectively.
Where to Get Links From
* Online publishers, ezines, article sites
* Press Release Sites
* Social Media Sites
* Social Bookmarking Sites
* Podcasting Sites
* Video Sites
* Specific niche sites
* Sites that your competitors get links from
* Hundreds more †it just takes research
Link building with content is absolutely central to great SEO, great traffic and great online businesses. It is not a sprint either; it’s a marathon requiring great discipline, organization and commitment to build your links and ultimately develop a network, a following, a reputation, an authority. This is what Google is looking for … and they are watching you and your activities. So give them what they are looking for and win the game by getting great backlinks and watch your traffic grow.
Don’t let obstacles stand in your way. If you don’t have the time, the wherewithal, the skill to generate great content, there is a great alternative … hire an SEO company that provides SEO Copywriting Services and can leverage the content by offering great syndication processes. You can become a Backlink Powerhouse. Contact us for a free consultation.
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