Something About The Social Media Myths

By Author: Clara Ross
Total Articles: 47
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Getting involved with social media is a crucial prototype, which has affected every sector and directed to various options like what should be the consumer behavior and marketing activities. We are living in the age of huge stack of data and being actively present on these social sites can produce numerous benefits for brands and products that you are marketing. When social media has become so popular source, it is obvious that many myths will be spread about it. Here, I am going to make some points (myths) that are related to corporate and marketing communications.

Golden Age of Data
It is quite true that it is a golden age of data but we should not confuse it with golden age of knowledge. It is sure that we can measure any media metric, but academics have been working for decades on answering key ROI questions.

Great Content doesn't always catch attention
A big misconception that mostly users are having while using social media, that content is always a king. This is true in the content context but several other factors are also related to it like has it reached the target audience? How well it ...
... was promoted? And how you are submitting it?

One to one marketing
Marketing through social media allows an unlimited access to consumers, but those consumers are so unpredictable, that every time marketing needs to try some novel experiences with them. Grouping similar kind of customers is based on demographic factors as well as on their behavior but one to one is a great concept and at the same time quite difficult to get along.

Age of Customers
Sometimes a very wrong concept arise about social media that it only attracts younger generation but the reality is that interest in social media has spanned all generations including 55 plus.

Fad of Social Media
Social Media usage is not just a part of fad, it is a reality to take advantage of, either you will be a part of it or you won't.

Social Media Etiquettes
Another misconception about social media is that it does not follow any rules and regulations. Every user is not there just for fun or shameless promotion, there are also some rules that must be followed.

Social Media Success
Mostly people come at social media with the concept that millions of people are waiting for us to add them and being friends. And every added friend will get them social success. They subscribe with a thought that it is quite easy to start up a blog and everyone will come to it. And if someone will not come to their blog or do not promote, they put whole blame on social media.

Clara Ross is the writer for Dubai Real Estate & Property Blog , Best mobiles & Mobile Phones Blog and American Wholesale Blog . The author has got more than a decade of experience in the real estate, marketing, and wholesale industries and has been writing articles in industry related magazines, websites and blogs.