https://www.123articleonline.com/rss/author/325207/the-hollywood-lawyerArticles written by The Hollywood Lawyer from 123ArticleOnline.comen-usCopyright (c) 123ArticleOnline.com All rights reserved. https://www.123articleonline.com/articles/1268083/the-most-important-issues-in-trademark-law A trademark protects a company's goods or services from infringement or reputational harm. You can sue another company that uses your likeness if you have a trademark.