https://www.123articleonline.com/rss/author/280389/rahul-kArticles written by rahul k from 123ArticleOnline.comen-usCopyright (c) 123ArticleOnline.com All rights reserved. https://www.123articleonline.com/articles/1183540/advanced-ssp-plugin-optimal-revenue-with-supply-side-platform-plugin Supply side platform (SSPs) allows publishers to create money from their website by selling ad inventory to advertisers. it's the publisher's equivalent of a DSP. https://www.123articleonline.com/articles/1184679/header-bidder-adapter-prebidjs dJAX Header Bidder Adapter offers a large amount of technical and operational benefits to publishers. Bidder Adapter assists publishers to figure with multiple header bidding solutions simultaneously. https://www.123articleonline.com/articles/1184738/why-use-header-bidding-with-your-ad-networks-a-clear-view-from-all-perspectives A couple of years ago the marker saw a revolution in the name of 'Header Bidding' which put an end to all the cons that the present ad tech industry was facing, especially for ad networks in operation.