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What Are Chatbots & How They Can Improve Branding Strategy?    By: vipultejajupudi
What are Chatbots ? Basically Chatbots are Artificial Intelligence system that interacts with you via text medium. Your interactions can be as simple as asking for a weather report and as complicated as troubleshoot your internet service. It can happen on a business website/ app or through platforms like Facebook Messenger, Whatsapp or even Alexa For brands it provides a whole new way to facilitate sales & connect directly with target consumer.(read entire article)(posted on: 2020-10-13)
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All About Off-page Seo Techniques    By: Sushanta Das
In general, off Page SEO needs to do with promotion ways – on the far side website style – to rank an internet site higher within the search results. Off-page SEO is concerning, among various things, link building, social media, and native SEO. At the point when you specialize in on-page SEO, you're doing everything in your capacity to form your website amazing. You compose engaging content and have a strong {site|website|web site} structure and your mobile site masses in only one or two seconds. Local SEO is additionally off-page SEO For native companies, a part of the off-page SEO is in-person SEO. Off-page SEO is associated with an integral part of your SEO strategy.(read entire article)(posted on: 2020-10-13)
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Social Media Marketing Myths You Should Stop Believing    By: Sushanta Das
Social media is, at present, totally incorporated into our lives, and organizations can utilize social media to reveal productive achievement and advantages. Alright, with 2.27 billion month to month active users on Facebook, there is a high likelihood that the more significant part of your intended interest group is utilizing the platform. As per a Digital marketing agency in Kolkata, in case you're merely beginning to execute on a social media strategy, give centering a shot one, perhaps two channels, and ensure you're giving those channels all the consideration you can before you begin spreading your wings and going to different platforms. Quit treating social media like some impromptu exercise that you can toss cash or outside assets at and anticipate that it should work. If you need social media marketing to succeed, you need to deal with it like some other strategy or method — and it needs to originate from inside the organization. The feedback you jump on your social media channels is seemingly the most critical form of feedback accessible to your business. As per a Social media marketing agency in Kolkata,instead of avoiding objections, negative remarks, and preliminary surveys, you should recognize these users and address how their issues or concerns can be dodged later on. Sixty-eight percent of users will go directly to your social media profile to survey your item or administration. This is a run of the mill myth siphoned up by non-marketers or social media cynics. Much the same as most different parts of the business, social media can be measured.(read entire article)(posted on: 2020-10-13)
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Five Must-have Strategies For Your Digital Marketing Budget    By: bappa dey
With 2020 winding down, it's time for marketers to start out designing their allow 2021.(read entire article)(posted on: 2020-10-09)
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Importance Of Website Seo Auditing    By: Organic Visit
Is your website's performance flat or down? Here Organicvisit's blog shares the best ideas of doing Website SEO auditing to improve your Search Engine Performance and ROI.(read entire article)(posted on: 2020-10-05)
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6 Types Of Digital Marketing And How They Work - Part 1    By: Sushanta Das
A Digital marketing agency in Kolkata says that digital marketing, or digital media marketing, is a form of advertising that considers the advancement of brands and products through digital channels like social media, search engines, and websites, and that's only the tip of the iceberg. Most businesses have a specific audience they are attempting to reach, and digital marketing means to help companies to reach these target consumers through the internet and other digital avenues. As per an SEO expert in Kolkata Business owners need to understand how digital marketing works with the goal that they can make smarter decisions about their digital marketing campaigns. The key to understanding how everything works is getting to know each digital marketing element and recognizing how each can help you reach your marketing objectives. Your website is sometimes your brand's just chance to make a decent early introduction with consumers in your target market. For this reason, you should pay attention to the format of your site just as the colors and illustrations that you use in your site design. Since your website is the center of a significant number of your digital marketing campaigns, it must be designed and optimized for conversions. Search engine optimization additionally assumes a significant role in how digital marketing works. Search engine optimization is the process of enhancing your site's content with the goal that it appeals to search engines. Since you know how important search engine optimization is to the entirety of your digital marketing efforts, you might be wondering how you can optimize your site and content for the best results.(read entire article)(posted on: 2020-10-05)
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6 Types Of Digital Marketing And How They Work - Part 2    By: Sushanta Das
A Digital marketing agency in Kolkata says that Content marketing is another essential tactic that assumes a huge role in how digital marketing works. Content marketing is essentially when your business creates and promotes certain content assets to attract and engage your target customers. Here are only a few types of content marketing that you may create to support your digital marketing campaign objectives: As per an SEO expert in Kolkata today, most brands are utilizing social media marketing to support their digital marketing campaigns and drive more traffic to their website. Social media marketing involves advancing your content and engaging with your target consumers on social media channels like Facebook, Instagram, LinkedIn, and Pinterest. This tactic is used in digital marketing to increase brand awareness, generate more leads, and improve customer engagement. One of the biggest appeals of social media marketing is that it permits businesses to reach a wider audience online. Social media works as its tactic; however, it can likewise support the entirety of your other digital marketing efforts. If you need to learn more about social media management and how it may fit into your overall digital marketing strategy, be sure to check out our social media management services page, where you can discover more details about how social media management and advertising fit into your digital marketing strategy.(read entire article)(posted on: 2020-10-05)
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4 New Digital Marketing Tips    By: Sushanta Das
An SEO expert in Kolkata shared -“Since I was a child, I've been both a business person and a marketer when I would sell holiday cards for a festival in my nation of origin. With more individuals than at any time in recent memory having access to the internet and cell phones, you have to consider creating content for a global market. One way to make content appealing internationally is to utilize examples of fruitful organizations from different nations. As per a Digital marketing agency in Kolkata, video content and video marketing can enable your brand to help conversions. You can utilize automation to drive marketing strategies by giving frictionless experiences. Leading marketers are 2.3 occasions as likely as the least performing marketers to manage camping offers with automation. They are also bound to agree that adopting automation and learning improves their marketing endeavors. Greater personalization is an unquestionable requirement for marketing in 2020. As appeared by the past point, automation can help with a business's marketing strategies. Additionally, uphold your creative team in making more personalized content utilizing customer relationship management , analytics, and other automation instruments to manufacture your customers' profiles. It's clear that automation is going to play a significant job in the future of marketing. Companies that lag in automation will battle to capture customers and lose their market share.(read entire article)(posted on: 2020-10-02)
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Why You Should Include Stories In Your Social Media Strategy    By: Sushanta Das
At F8, Facebook's central product officer Chris Cox said, "the story's design is a way to outperform channels as the essential way individuals share things with their companions at some point one year from now." For brands, it implies that you can interface with your locale in various manners inside your social media methodology, such as off-camera stories, storytelling about your brand and products, or building expectations for new products and services. With four out of five significant brands previously utilizing the stories design, the larger part has discovered that foul, individual, and more sensible stories have performed better than those that are vigorously altered and loaded up with suggestions to take action. Be that as it may, on the off chance that you do end up needing to keep them around for longer, you can utilize the highlight feature, empowering stories to remain on your page for whatever length of time that you need them there. Brands can connect with their audience by utilizing various edges in stories, such as questions, polls, geotagging, tutorials, and substantially more! Stories enable your audience to see inside your brand, perceive what occurs off-camera, what goes on inside your offices, and who the individuals are that unites everything. It can give your brand character and assist you with working up trust with your audience. Brands can draw in with their audience utilizing various points in stories, for example, questions, polls, geotagging, tutorials, and considerably more!(read entire article)(posted on: 2020-10-02)
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Type Of Backlinks To Avoid As Per Google Webmaster Guidelines    By: Organic Visit
Be on the right track with your SEO efforts & high-quality backlinks for perfect ranking of your website. Keep in mind the following Type of Backlinks to avoid as per Google Webmaster Guidelines.(read entire article)(posted on: 2020-09-30)
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