123ArticleOnline Logo
Welcome to 123ArticleOnline.com!
ALL >> Internet-Marketing >> View Article

Search Engine Marketing (sem)

Profile Picture
By Author: navjeet kamboj
Total Articles: 1
Comment this article
Facebook ShareTwitter ShareGoogle+ ShareTwitter Share

Search Engine Marketing (SEM) allows you to target the keywords people search and list your website through ad placements. These ads rank before organic search listings, resulting in even higher click-through and brand visibility. An SEM campaign gives you some degree of control over targeting. You can define your target audience, and by bidding on keywords, you define your ad budgets and what you’re willing to spend on clicks. Careful monitoring of cost-per-click and keyword targeting is essential to optimizing SEM campaigns.

Google AdWords and Display Ads are the primary channels to carry out SEM campaigns – owing to the fact that Google is by far the most used search engine worldwide. By employing effective ad titles, copies and attractive call-to-actions, paid search ads are extremely effective in driving relevant traffic to your website.

Research shows that companies using Google’s Dynamic Search Ads saw appreciably higher click-through rate, greater conversions in new markets, and greater ad RoI

Article Author Navjeet Kamboj From Digital Groups


Add Comment

Internet Marketing Articles

1. 5 Ways Animation Video Can Enhance Your Brand
Author: Catriona Collins

2. I Code Web One Of Leading Digital Marketing Company
Author: icodweb

3. Easy Steps In Which Cro Audit Is Performed
Author: Chris Walker

4. Erp Virtual Server
Author: arpithappu

5. 5 Pointers For Finding The Right Digital Marketing Agency In Kolkata
Author: Soumya Banerjee

6. Signs You Should Invest In Digital Marketing
Author: Nik Gallagher

7. Web Design And Credibility Of Your Website
Author: Nik Gallagher

8. Sms Campaign | Mobile Sms Campaign Services
Author: Abdul Rehman

9. How To Get An Interview Call From A Digital Marketing Agency In India
Author: Soumya Banerjee

10. 10 Tips To Start And Improve Youtube Channel For Beginner
Author: keerthi

11. 5 Digital Marketing Techniques To Grow Your Local Business
Author: malikaa

12. Wordpress Blog: Something You Would Not Want To Miss About!
Author: Willson Robin

13. Essential Advice On Downloading The Videos From Youtube
Author: Video downloadr

14. Seo Trends 2020 - Stay Updated And Ahead Of Competition
Author: Chris Walker

15. Do’s And Dont’s Of Seo That Should Be Followed In 2020
Author: Chris Walker

Login To Account
Login Email:
Password:
Forgot Password?
New User?
Sign Up Newsletter
Email Address: