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Magento Pwas - One Of The Effective Ways To Grow E-commerce Business

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By Author: Akashdeep Sharma
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Progressive web applications (PWAs) are applications that provide app-like experience. These apps are the best results of native apps and web pages. These apps are known to provide app-like experience running and loading on the web browser. PWAs use popular web technologies that are HTML, CSS, and Javascript, which are compatible with all the browser. Below are some of PWA's features.

It is responsive- Being developed, with HTML, CSS, and Javascript, these apps are compatible with all sorts of devices. PWAs can also manage a great user interface.

It is reliable- Page loading speed is something that can make or even break a website or an app. PWAs can even work without any data connection or with low data speed, as low as 2G.

Splash Screen- By adding a splash screen in the startup of the app, it gives an experience of the native app.

It is fast- PWAs enhance the page transitions and provides a more smooth navigation experience.

These are some of the characteristics which make PWAs more loved by the developers as well as users. Now, let us see What Magento PWAs are and How it can help in growing the business?

What are Magento PWAs?

Magento is undoubtedly the topmost solution of e-commerce. To enable its users to utilize the potential of PWAs, it has come up with its own PWA studio. This studio provides all the tools to develop and manage a PWA storefront on Magento. This Magento PWA studio helps in the development, deployment, and maintenance of Magento PWAs. One of the routes you can take for Magento PWAs is you can hire a Magento development company to get a PWA developed for your business.

How Magento PWAs help in growing businesses?

Ability to work without the internet

A part or whole PWAs can be made to work offline. Services like booking airline tickets, movie tickets, adding products to the cart, and placing an order all this is done without internet connectivity. Provided, one must have visited the page earlier. The poor network can never be the issue in PWAs.

Browsing Speed

Magento PWAs heal the issue of low page loading speed. It is done by precaches that allows faster loading when the user visits the site for the second time. This provides impressive speed, fast UI usability, and instant loading to the customers. It makes them visit the site regularly and recommending the website to the others.

Push Notifications

Push notification is one of the features which helps in engaging the customers and keeping the store presence alive. All push notifications do is update the customers about the latest deals and products. The best part is Magento PWAs support this feature as well.
Cross-Platform compatible- PWAs can support almost all sorts of devices and browsers such as Chrome, Safari, Firefox, and more. PWAs run on all the platforms including desktops with a single web codebase. This fives freedom to businesses to run their PWA on different platforms without developing PWAs for each particular platform.

Seo Friendly

Search Engine Optimization plays a crucial role in website ranking. This can help a website to become more useful in the eyes of a search engine like google. Another benefit of having PWAs which makes it SEO- friendly is Mobile-first Index. It means sites that do not have a mobile version will not perform well in organic ranking.


With this, I wrap up my discussion on Magento PWAs. Nowadays, customers prefer mobile apps than browsers, that is why it is beneficial for a business owner to have a PWA of its business. Magento PWAs also rectifies the software distribution problems. In case you want to get the Magento PWA developed for your site, you may hire a Magento Development company to get the job done.

More About the Author

I would introduce myself as Akashdeep Sharma. Being a professional content writer, I have come across multiple aspects of this robust eCommerce platform.

Total Views: 125Word Count: 618See All articles From Author

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