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Objectives Of India Design Mark

By Author: India Design Mark
Total Articles: 1
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• To recognize good design based on clearly established parameters and by following a transparent process of recognition
• To augment the competitiveness of Indian industrial output for domestic consumption and export markets
• To promote an industrial value system, which has regard for reducing waste, being eco-friendly, produce sustainable products; produce products that are reusable, repairable and recyclable
• To serve as a reference for purchase decision as it signifies good design not only in terms of how good the product looks, but also the product quality, functionality, quality, usability and social responsibility
• To communicate the inherent value proposition of the product and hence act as a brand extension for the product
• To increase design awareness and promote value of design in the industry and society by promoting India Design
• Acting as a primary knowledge management body for design in India- integrate domestic cultural and creative design information, building a platform to share and exchange knowledge, exploring creativity - operate a design database
• Undertaking awareness programs in IPR in the Design Industry - Provide workshops on Intellectual Property management and design

For Details Visit Axis India

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