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5 Secrets: You Must Try To Improve Your Coffee Shop
Hello to everyone, if I asked you what you should do to improve your coffee shop in the next month, what would you answer? Many times it happens to us that we want to make things better but we do not know where we have to start and that slows us down and weighs us down. So that you do not happen, I tell you what five actions you have to carry out already in your coffee shop - in the five critical areas of work that are in a business - so that the process of improvement begins and you can pass as soon as possible to the next level.
Management: the first thing you have to do in terms of management so that your coffee shop travels the path that takes it to the next level is to know your numbers. And meet them a week or, at the latest, a month. It does not do you any good to know that you had good or bad results one year late. Not even with six months. I dare say that even a quarter is too late to change anything or to try to apply what you have learned to improve the functioning of your business. The data, both good and bad, the sooner you know them and know how to interpret, the better. Know and control your numbers to improve and know where you have to take your coffee shop. For this, you need to install proper Coffee Shop POS management system to manage your inventory, staff and customers easily.
Marketing: if the first rule of marketing is to do it, the second rule is undoubtedly measure it. It is useless to have a good marketing plan and a lot of ideas about it if in the end you do not put any up. The marketing is to do it, to experiment and try to find that 20% that gives you 80% of the results. And, once you're doing it, measuring it is critical. Because if you do not know the strategies that work for you. How do you expect to find the 20% that works for you and stop investing in everything that does not?
Team: Are you serious about improving your coffee shop? Train your team. Especially, train your team to develop perfectly the service procedures. For that, first you have to be clear about how you want things to be done in your coffee shop. Once you know it, take care that your employees are also aware of what they have to do and how they have to do it. At this point, the key is precisely that: what and how things are done in your business. If you have never told them, you have not been clear enough or you have not made sure they have understood, you can not blame them when they do not do things the way you like them.
Strategy: Why did you open your coffee shop? What are the values you offer to your customers? What is value to them? It is key that you know it if you really want to reach your clientele and that it continues to grow. It is useless to give a wonderful service based on the gourmet concept to a clientele that what they are looking for is to bring their food home and without complications. Define the objective of your business, based on what your target customer asks and what you want to offer. Once you have it, focus on it and that all your actions, whatever their nature, are aimed at achieving it.
Innovation: to start your innovation, the first and fundamental thing you must do is discover what value is for your client and start implementing new features in your coffee shop focused on those values that your client will come to look for. As you can see, this point is similar to the previous one, because in a business, strategy and innovation they usually go hand in hand. In your coffee shop it is not different.
Which one of all are you going to start with? Which do you consider most important? Is there any that you are already doing? What time frame will you put to evaluate if the actions that you take in consequence with each of them are working? How much do you plan to wait to take your coffee shop to the place it deserves? Get going to improve your coffee shop from today, do not look for more reasons (excuses) to leave for later.
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