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What To Know About Executive Letterhead Design
Though there are guidelines, there’s no ‘one acceptable size’ for all when it comes to letterhead design. If you have outsourced external professional printers to print your letterheads, you’ll notice that more often than not, you’re provided with various letterhead sizes that correspond to the paper size you want to print your letterhead design on. These are usually provided based on the specifications the printing companies’ printers can accept. More investigation would reveal that there are sizing options that are popular among all companies. But if you’re looking to make an impression, there are also other less discussed options like the executive letterhead design for one.
What is an Executive Letterhead? How is it sized?
When people discuss Executive letterhead design, they are also referring to Monarch letterheads. These letterheads are usually used with their own envelopes (Monarch envelopes) due to their difference in sizing compared to what we usually see in business letters. To talk specifics, an Executive letterhead design usually measures around 7.25 inches by 10.5 inches whereas the common default letterhead design most business owners use measure around 8.5 inches by 11 inches. So in comparison, an executive letterhead is slightly smaller in size.
What is also notable is that the envelope used for letters with an executive letterhead typically measures around 3.8 inches by 7.5 inches. This means that letters like these will usually appear folded in thirds.
When is an executive letterhead design used?
These letterheads are used in situations that call for a “personal touch” in business. You will typically see this in letters sent to customers that have a long term history with a certain company. Letters like these usually endear the repeat customers to the company, thereby encouraging them to continue seeking out the same business whenever they have a need for products or services.
If you’re looking to make the experience more significant for customers, you can consider making use of executive letterheads along with handwritten notes or letters that are composed with custom handwriting as a typeface.
What details should be included in an executive letterhead?
Despite the fact that these letterheads are included in letters that are considered more “social”, the information found within executive letterheads should be the same compared to other letters. Not only does this create a sense of legitimacy and consistency, this also enables clients with the convenience of being able to search your business up without having to look elsewhere for information.
Have you created an executive letterhead design for your company? If not, would you consider doing so and how would it look like? Do you foresee yourself using them and where would you most prefer to use them in? While it’s not absolutely necessary, taking the extra step may just very well earn you plus points in your customers’ eyes. As with most letters, if you do plan on creating an executive letterhead design, make sure to test it out first so that you’ll be able to eliminate any possible printing issue.
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