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The Negative Effects Of Over Optimization Through Seo
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A common and well known reward given to those websites who engage in unfair practices in order to improve their search engine rankings in a short time is Spamming. Not to mention the website can easily be blacklisted any day by search engines and even penalised by Google. No matter what colour hat you are wearing – over optimisation can happen to anyone.
If you have searched for SEO experts online, or specifically SEO experts in Dwarka, you surely would have come across a myriad of SEO experts who claim to be following a white hat SEO. While a white hat SEO means that the SEO expert will remain in limits and will not push the boundaries, there is no guarantee of avoiding negative effects of over optimizing your website.
So, here are some tips to help you save from negative consequences of an SEO
Do not stuff keywords
If you know anything about SEO, you would know what keyword stuffing means. Rather than giving overly good results, it blacklists your website and degrades the impression of your website to your readers.
No chance of unfair practices
It is fairly easy for search engines to locate any unfair practices or deceit performed in order to promote a website. That is not all, users can also identify such websites when they realise a website shows something else that you have been searching for. Once google penalises your website, you may end up doing more harm than good since lifting up these penalties is next to impossible.
Refrain from using unfair means to build links
when it comes to increasing back links for your website, there can be no shortcuts. Refrain from bulk buying your back links. Organic link building does take time, but it proves to be beneficial in the long run.
Do not duplicate URL's for your website
Do not make the mistake of having more than one URL that leads to your homepage or any other web page.
You cannot achieve high rankings in search engine overnight. It takes time. So, be patience and keep working consistently towards achieving better rankings.
Needless to say, keep your website navigation uncomplicated and internally connected in order to boost your SEO. Do not go for a digital marketing agency, Delhi that claim top position in search engines. There is no way to claim that.
If you are looking for professional digital marketing services, get in touch with SocioXpert who are SEO and PPC experts in Delhi.
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