123ArticleOnline.com: Peter Tomarhttp://www.123articleonline.com/rss/author/162817/peter-tomarArticles written by Peter Tomar from 123ArticleOnline.comen-usCopyright (c) 123ArticleOnline.com All rights reserved. Branding - exposure to the masses? http://www.123articleonline.com/articles/892001/branding-exposure-to-the-masses Amazingly many people forget to 'do what it says on the tin' - you can over complicate a brand and actually not tell people who you are and most importantly what you can do for them! Always tell people how you can help them.